digital display screens cost quotation

From superior versatility to dynamic messaging to more integrated communication, the advantages associated with digital signage are numerous.Understanding the fundamental digital signage costs is critical to making the right purchase decision.

In fact, the worldwidedigital sign market is expected to expand to $31.7 billionby 2025 with a CAGR of 8%. Plus, in terms of shipments, growth is anticipated to reach 6.45 million units by 2025.

Although this robust activity demonstrates the well-known value of digital signs, companies still want to know about the cost of digital signage. Since we’re talking about modern technology tools, the cost factor includes hardware, installation, software, tech support, and more.

Some companies might wonder about the average cost for digital signage, but averages can be deceiving. A better way to look at it is based on your signage needs and the different options available.

In this article, we’ll break down digital signage cost categories one by one. This will help you make more informed investment decisions to maximize value.

Some buyers have a misconception about what digital signage actually is. They believe digital signs are nothing more than large TVs or computer monitors. The reality is that digital signs are a specialized type of technology. They are designed for a specific purpose, which is, to improve communication for an organization or brand.

It is tempting to use free software to power digital signs. However, if the software is difficult to use or understand, it might end up consuming valuable IT resources.Also, free software often comes with fewer features which can impact how well the configuration can be set to meet your needs.

Remember, a poor-quality display may make images and text appear blurred or fuzzy. Screens can have a lot of glare. This can affect the readability of the screen. Instead of focusing only on low cost, it’s better to choose the package that gives you the most value while fitting within your budget.

Obviously, the digital signage display screen is the first thing that comes to mind when it comes to digital sign pricing. What should you consider when looking at digital displays and digital signage display prices?

A household smart TV model will be less expensive compared to a commercial-grade display. Still, there are some things to keep in mind when comparing consumer vs. commercial products.

Your signage will likely see heavy use, and commercial models are designed to be more durable. Plus, commercial displays come with longer warranties. Warranties are important since they are a hedge to cover against unforeseen equipment failure repair costs.

Finally, commercial displays usually have more processing power, which is important for more advanced messaging. This can impact how well your signage gets the message across, especially if you plan to use a lot of video imaging.

Where the screen will be placed as well as potential viewing angles are important. The display size depends largely on the screen location. You want it large enough to ensure visibility, but the display should also blend in well with the surroundings. For high-impact signage, you may even opt for a full wall-sized screen.

Digital Signage Display Price: Options to ConsiderTCL 65″ 6-Series 4K Roku Smart TV – This model offers superior 4K Ultra HD picture clarity combined with Dolby Vision HDR (High Dynamic Range) for crisp, clear images largely thanks to mini-LED and Quantum light technology. Price = $1,299.

Samsung QET Series 75″ (Commercial Grade) – Features eye-catching UHD resolution Crystal Display with ultra slim design. Includes MagicINFO Lite digital signage software. This display has a 3-year onsite warranty. It is built to operate 16 hours a day and 7 days a week. Price = $2,250.

The type of digital signage you implement will depend on your needs and objectives. Features such as touch screens and full-wall-sized displays are available. These designs come at a higher cost. If a high impact is what you want, then it might be worth looking into one of these more unique options.

All digital signage requires a digital signage media player to stream content. Memory, processing speed, and different features come with each player. This is important to consider when deciding on a media player as all these factors can be impacted by your signage. Are low-cost digital signage media players worth it? It depends. Remember, the cost can influence performance. Media players are essentially computers designed for digital displays.

The player might be built into the unit, on more advanced display screens. Also, like displays, commercial-grade players are built for long play times and come with extended warranties.

Digital Signage Player PriceNVIDIA SHIELD Android TV Pro 4K– This HDR Streaming Media Player features High Performance Dolby Vision, 3GB RAM, 2x USB. Price = $199.99

As you can see, the extra $127 for the AOPEN gives you quite a boost in performance, but the NVIDIA is no slouch, especially for the money. You should take into account the total number of digital signage displays you want/have.

Some players come pre-loaded with free digital signage software. This can reduce the cost of purchasing each component separately. Digital signage software bundles make it easier to get your digital signage displays up and running.

A mini-computer can be mounted near or on the back of your digital sign display. Two advantages of mini-PCs are its versatility and is customizable. Some mini-PCs are very small and noiseless. So, if your needs are more complex, such as with advanced messaging, multimedia, or marketing integration, you may want to consider this alternative. These units can run from basic $100 models to powerful mini-PCs like theMSI MPG Trident 3, which retails at $1,399.

It’s difficult to quantify display mount costs as it depends largely on where the signage will be placed. For example, for displays mounted higher up on the wall, an angled mount will be needed. In other cases, requirements maybe include movable mounts with hinged arms.

Digital signage mounts can cost anywhere from $50 to $350+. Meanwhile, digital signage cabling should use high-grade cables, which are more durable and improve transmission speed. A 4K Displayport to HDMI Cable costs about $13 for 6 feet of cable.

Labor costs may vary widely by region and provider. Plus, there’s a huge difference between installing a simple 55’ wall-mounted display vs. an entire wall-sized screen. A simple single screen installation will cost around $200. For larger projects, the price can vary significantly so it pays to get two or three price estimates. Also, make sure your installer has digital sign installation experience since factors such as wiring, mounting, and screen angles should be considered.

There are several advantages to cloud-based software. Maintenance and updates are included in the cost, which is a huge benefit. Software-as-a-Service (SaaS) is another name for cloud-based software. Installing dynamic digital signage software on your own requires some tech expertise, plus you have to do all the troubleshooting on your own.  In both cases, there may be some IT training involved. For SaaS options, training will be minimal since backend upkeep is done by the provider. If you purchase and install the software yourself, you will have to manage in-house training as well.

Provisioning is the process of connecting and configuring your displays and players so that they can be used for digital signage purposes. This process requires specific expertise in the digital signage field. So unless you have the right tech staff, you’ll probably want to outsource this job.

Cost issues such as Internet access and networking all come into play at this level. A ballpark figure for provisioning costs maybe $250-$350 per display in addition to any broadband access costs. Other issues to consider here are networking and IT requirements. This will vary depending on what content you intend to stream and how it will be integrated with your communications systems. Finally, theADA signage requirementsshould be kept in mind as regulations continue to become more stringent as time goes on.

This might be the most variable cost of signage factor of all since it totally depends on the digital signage content you plan to transmit on your digital signs. For example, static text vs. fully interactive touchscreen content will have a huge price difference. Content creation costs should be included in the monthly budget for your overall digital signage campaign costs. Start-up and installation costs are not included or part of your content costs.

Graphic design, video creation, and other software-supported content (e.g. bus, train, and plane schedules) all have different use cases and costs. If you use stock photos, you’ll need to consider the cost of stock license purchase. If you create your own images, you’ll need to pay the photographer, models, etc. Video footage will be even more expensive.

The content you choose on your information screens must make sense and align precisely with your brand and the message you want to transmit. For example, wayfinding on a college campus shouldn’t get mixed up with menu choices for lunch. The reality is that an entire content creation team, calendar, and strategy should be deployed to get the most out of your signage. This implies weighing the costs of having the work done in-house, by freelancers, or through a professionally managed service/agency.

Every digital system will require maintenance and troubleshooting from time to time. Consequently, capable and experienced in-house IT teams might be able to handle this on their own. If not, it makes sense to outsource it. The advantage of outsourcing is that digital signage specialists know exactly how to approach a problem. They can fix issues faster, and in most cases, have a lower overall cost.

For digital church sign costs, digital menu board costs, or any other organization’s digital signage costs, it makes sense to consider depreciation.Depreciationis an accounting method of allocating the cost of a tangible or physical asset over its useful life or life expectancy. This method helps you cushion the economic impact of buying digital signs as well as taking into account the normal wear and tear of the hardware.

Depreciating digital signage assets helps companies earn revenue from an asset. You can do this while expending a portion of the signage cost each year the signs are in use. Especially for larger projects, if depreciation isn’t taken into account, it can significantly affect profits. Businesses can depreciate long-term assets for both tax and accounting purposes. For example, you can take a tax deduction for the cost of your signage fleet, thus reducing your taxable income.

Here’s a graphic representation of the costs (your costs may vary from this example depending on factors such as display size, hardware quality, labor costs, etc.):

The key here is to plan for this from the moment you install the technology, or even sooner. For instance, when purchasing, it makes sense to standardize (buy all the same model) if possible. This allows you to better predict the product lifecycle. Also, you might plan for a phased approach to refresh your hardware, perhaps starting with media players then later video displays in a stepwise fashion. As a rule of thumb, major pieces of technology usually last between 3-5 years. In addition, this varies depending on hours per week of use and environmental factors (outdoor vs. indoor, etc.).

It’s plain to see that digital signs are a business investment. However, the question remains: will your return on investment (ROI) be worth it? Our world increasingly uses visual methods of communication. The value of having signage that appropriately transmits your organization’s message has become more important than ever. Plus, digital signage offers a wide range of advantages, such as:Ability to adapt message & content quickly

In the end, each business must decide for itself if the advantages are worth the cost. In addition, with the right amount of planning, nearly any organization can find a digital sign solution that fits their needs and budget.

For a local salon that wants to play a few promotional & entertainment videos for its customers, setting up digital signage might mean simply converting a television into a signage monitor.

But, for a multinational organization wanting to deploy an enterprise-level corporate digital signage solution at its 100+ offices, the idea of digital signage changes to a rather extensive network of screens.

However, once we scratch the surface, a few other costs emerge that we often don’t calculate because they are not involved upfront while setting up digital signage. But those costs are intrinsic to your digital signage budget. Two such hidden costs are:

The hardware cost of digital signs includes the investments in the digital screens, the digital signage player, and ancillary expenses like the cost of setup.

The type of screen you choose largely depends on what you are using your electronic sign for. A simple LCD TV screen can suffice for showing image & video content on a digital church sign, but the same will fail to support a 24/7-ON digital advertising billboard.

The digital signage player helps render your content on screen. The choice of your player determines what type of content gets processed (images, videos, web content, URLs) and how fast it is processed.

Different digital signage players use different Operating Systems (OSs). For instance, Samsung displays use Tizen OS, Intel players use Windows OS, while the Chromebit & Chromebox players use Chrome OS.

Whether you need to buy an external digital signage player device will depend on the choice of your screen model. If your signage display comes with an embedded media player, then you don’t need any external device.

However, if you are converting a regular TV into digital signage, you will need an external media player. Sometimes, displays with in-built players also need an external digital signage player for additional processing power.

Digital signage network owners often make the mistake of betting on the digital signage hardware. Meaning they often end up spending an arm and a leg on the digital displays and neglect the importance of having a powerful, feature-heavy digital signage software.

Most cloud-based software have a subscription-based license model. That means the cost of your digital signage software is calculated monthly. You pay a month’s fee and if you don’t want to continue using the software, you cancel the subscription and you will not be charged for the subsequent months.

On the other hand, purchasing on-premise software needs a one-time upfront cost. On-premise digital signage software is generally preferred by enterprises which already have an established IT infrastructure; for example, hospitals and corporate offices.

Free 14-day trial: Unlock all the software features for 14 days (no credit card details required). Just register and get started. Users can register up to 2 screens during the free trial.

Enterprise plan: The Enterprise plan is for organizations with network coverage of more than 250 displays. Pickcel enterprise customers enjoy all the Pro features, plus additional customizations of the digital signage software such as custom apps, custom reporting, and integrations with internal servers.

There are many open-source digital signage software. These open-source software are free of any cost. You can go to GitHub and search for the codes and build your own program.

Unless you are a hobbyist looking to build a software in your leisure time, getting a licensed digital signage software is the right thing to do. These software are designed such that even your grandfather can control them.

Since these vendors are professionals and have a thorough understanding of all kinds of digital signage requirements, their software is built with lots of useful features. For example, most providers have an in-built app store with tons of business, social media & utility apps.

Now, you need a team of experts to set the system up for you. Here are some effort costs that often get ignored in our digital signage costing budget.

The hardware installation, screen mounting, and cabling costs are one-time physical setup cost. Generally, this shouldn’t be more than $100 for a small project (but it can multiply based on the size of your digital signage network).

There is a second setup cost, that is, the cost of software configuration. That too is a single-time investment. However, if you are using plug-and-play devices, there shouldn’t be much complications with the deployment.

At Pickcel, we support all our clients with offshore assistance. Our plug-and-play devices have pre-built digital signage player app and are easy to get started with. Users do not require any technical expertise.

However, if you are configuring the software on more complicated signage systems like immersive video walls or giant screens, there may be additional costs.

Besides the upfront cost, there is a maintenance of IT (keeping the server up & running, software updates, and physical maintenance of the data center in terms of environment) These expenditures will vary based on your network size, your software partner agreements & more.

The heart of digital signage is the content. There are countless blogs on digital signage content ideas and how to design a signage content. But what often doesn’t get mentioned enough is that there is a cost of creating and managing these content too.

There are two ways to create a content for digital signage: either you design your creatives yourself, or you outsource it to a professional. Either way, there is a cost of creating your digital signage content.

But what about the medium to large organizations that use digital signage daily to communicate information, advertise their products & conduct branding campaigns? The DIY way wouldn’t work for such scenarios.

Most businesses do not need to spend a single dollar on content management as most modern digital signage software support scheduling content for auto-publishing.

Here is an example: When Pickcel took up the Amazon Easy project, the task of publishing real-time product promotions and the latest offers from Amazon sellers on the Easy Store signage screens was handed over to the Pickcel Services team. This allowed the ecommerce giant to utilize their in-house workforce better.

It is tough to meticulously outline the cost of digital signs without having proper knowledge of the digital signage components. Therefore, we have used the following sample cost sheet to roughly estimate the budget.

The above estimate is the most simplistic and generic case study. The cost of digital signage ownership may vary significantly depending on the complexity, constraints and other environmental conditions.

We are living in a digital age where paper medium is soon becoming a relic, so far as business is concerned. The question that you as the owner need to ask is how do I maximize the returns from an incredibly versatile digital asset like this.

With the right signage partner, you can get a great deal out of digital signage expenses. At Pickcel, we provide free consultations during our product demo.

Are you still on the fence about investing in a digital menu board? If you’re concerned the total cost will break your budget, fear not. Digital menu boards price ranges start at under $500, including a TV, to over $2,000 for solutions with high-end commercial displays and enterprise signage service subscriptions. Therefore, this means you have the flexibility to choose a combo of TV, digital signage software and hardware that fits your restaurant, bar or cafe’s bottom line. Also, did you know that 80% of restaurant owners say they help boost sales? Certainly, this dollars-and-cents benefit might mean switching from paper to digital menus leads to a new era for your business. So, here’s the item by item breakdown of the true cost of digital menu boards, that way you can tailor the tech to your budget.

In order to set up a digital menu board, you’ll need three components. First of all you need a TV if you don’t already have one. Then, you’ll have to purchase a digital signage solution consisting of a software service and a digital signage player. Of course, you have wiggle room regarding pricing with each component, as that will affect the final digital menu board cost.

LED TV tech lends itself well to brightly-lit restaurants, bars and cafes. Specifically, you get brighter, high-contrast images and videos which capture people’s attention and make your menu board more attractive, too. Also, you can find reliable, robust models from all the big manufacturers for under $400. Therefore, this keeps the digital menu board cost down. Shop around for cost-effective TV models from Samsung, Sony and other big names.

On the other hand, if you want to set up your digital menu board a few feet away from your customers, look into Fine Pixel Pitch LEDs. Of course, they come with a higher price tag, but if you want to reduce pixelation, they offer a great solution.

Commercial displays, such as an NEC professionaldigital signage TV, include an embedded digital signage player and software. Therefore, you won’t need to have external signage hardware or deal with the setup. For those of you who want top-notch professional TVs, this is the way to go.

However, the cost of digital menu boards rises, as screen prices range in the several thousands of dollars. On the other hand, you do get a professional digital signage display with pre-installed hardware and software. So if you’re open to a serious investment for your business, you might want to consider it.

The type of signage software you choose factors into digital menu board pricing. Most importantly, you can purchase solutions that start at $7.99 per screen for a monthly subscription. This significantly lowers the cost of digital menu board ownership, once you buy big-ticket items such as TVs. Without a doubt, you can also find subscriptions that go up to $95+ per month for each screen you run.

Regardless of the price tag, you must make sure the software you choose offers features that maximize the benefits of digital menu boards. For example, choose a digital signage solution that “lives” online, kind of like your Gmail account. This is especially useful, as all you have to do is log in to access your digital signage solution, no matter where you are. Also, you don’t have to hire someone to help you download a special program and configure settings.

Then, you can do all your menu board creation from your PC, while on the go. You can also instantly display it on your screens from your computer, too. Specifically, all editing, such as changing price lists and menu items, and displaying it on TV happens remotely, without you going to each screen to make changes.

Also, make sure the service provider offers free, fully customizable digital signage templates for menu boards. Significantly, this ensures your menu boards look professional and designed with your target industry in mind. In addition, you can customize them and add your logos, photos and videos.

Finally, a great scheduling feature is a must-have. It helps you display different digital menu boards so they target different customers at different times of day. Given that they will appear on your TVs automatically, you save tons of time and can focus on top-notch customer service. Specifically, create a daily schedule with menu boards that appeal to breakfast walk-ins, hurried office workers and the after-school crowd. And it’s super easy to do. In this way, you create targeted digital menu boards that keep boosting sales, which in turn recoups the cost of purchase.

Essentially, a digital signage player is a media player that displays all your images, videos and menu boards on TV. In fact, each digital signage provider offers their own type of players, so you will have to review each option carefully. Essentially, this is a one-time purchase and costs range from $79 (or even free with annual subscriptions) to under $400.

You can run digital menu boards using two types of players: an external hardware media player you plug into your TVs, or a software player that’s already installed in your screens.

Firstly, you can choose to pair your signage software with an external digital signage player, such as the Raspberry Pi. You simply hook it up to your TV. What’s more, if you purchase it straight from the solution provider, it usually comes pre-configured with your WiFi credentials. So you totally by-pass configuration hassles. In addition, you get the whole kit, with all the extra memory, case and cables required starting at $79. And that means you don’t come up against any last-minute, surprise expenses. In addition, it keeps displaying content even if your internet is down – which means customers focus on your promos and not blank screens. Most importantly, this kind of player offers the best experience for businesses, as it’s secure and robust.

Other options include Android external players. Costs range from $30 to about $90 or more for hardware players you plug into your TVs. You might want to consider this tech, as it has advantages such as plug & play capabilities. However, you must choose a model that can support multimedia content – an essential component of effective menu boards.

Also, you might consider using a Web Player. Specifically, this media player uses the web browser already installed in your Smart TV in order to display digital menu boards. If you don’t have the space for external digital players because you have to set up a pop-up restaurant or bar experience, this might be a great option for you. Web Players offer that instant, hardware-free setup that’s perfect for special situations. Similarly, Android apps already installed in your mobile devices offer the same advantages. Price-wise, these types of players are more cost-effective than external players, however they don’t all provide the same seamless experience.

In short, yes, you usually display digital menu boards on TVs so that customers clearly see your menu items and promos as they wait in line to order. However, you can also use a Web Player and display digital menu boards on tablets at each table.

All-in-one digital signage providers want to make it easy for you to create great-looking digital menu boards in just a few steps. So, use free templates and make them your own by adding your branding and photos. Or, if you feel creative, try designing one from scratch. Just follow these steps:

When you purchase a digital signage solution that includes both software and hardware, providers ensure anyone can set it up. Especially if your media player comes pre-configured with your WiFi credentials, you just plug it in and it works. Similarly, if you opt for a Web Player, you can get started immediately. Then, simply create your digital menu board using the software’s features and push it to your screens. See for yourself how easy it is to set up digital signage players so you can get started and boost profits.

Of course, before making any type of investment, you want to first check it out and see if it suits your restaurant. So, see if the digital signage provider offers a free trial or demo, so they can address your digital menu board price concerns. Others give you the option of actually running a menu board yourself to see how it helps your business grow.

In brief, a complete digital menu board solution that includes a TV, software and hardware costs between $500 – $2,000+, depending on the TV and service provider. However, if you already own a TV, you can get the cost down to as little as $7.99 per month per screen. Similarly, as the media player is a one-off expense, and could even come free with annual subscriptions, you can make the switch to digital without making a significant investment. Also, keep in mind that other restaurants benefited from digital menu boards with a big profit boost. So, give it a whirl, see how your customers react. Although we have a hunch those checkout lines will get longer and longer once they see pics and videos of all your delicious goodies.

So, you’re interested in learning more about the costs of digital signage?Perhaps you have already made the decision to buy, but first want to learn more about it. Whatever the case, you are wise to do your due diligence – especially if this is a business expense, as your decisions will affect more than just you.

Buyingdigital signagecan be both complex and expensive. If the dollar signs give you a sense of anxiety, try to think of this more as an investment than an expense. After all, the goal of digital signage is to yield an ROI in some way – either through sales revenue, paid advertising, or simply by building awareness of your brand & products.

Digital signage cost is not always easy to calculate – especially when there are so many variables that can alter it: Product type/brand, quantity, weatherproofing enclosures, temperature control systems, mounting, and any other additional hardware or services you may need.

The goal of this article is to give you an idea about the available options, processes, and costs, so you can avoid making some of the common mistakes. We’ll talk about the different types of digital signage, their applications, their costs (and hidden costs), and some of the things that buyers tend to overlook.

While cost is a major consideration, it’s not so cut-and-dried. There are many factors to consider. The most obvious is the initial cost of the signage itself. But, this can vary greatly depending on technology, brand, size, quantity, and numerous other factors. Unit types may vary in backlight composition (primarily LED or LCD) and brightness (number of nits), too. Some displays have touch capacity, while others do not.

The cost of additional components will need to be factored in as well. These can include outdoor enclosures, media players (and internal hardware), mounting hardware, and external components such as brightness sensors. Even more, there are installation costs, licensing, provisioning, and operating costs.

Even though it’s hard to average it out, we’ll give it our best shot. To do so, we’ll have to make a few assumptions. First, we’ll assume you’re purchasing LCD signage (rather than LED). Second, we’ll assume you’re buying one of the two more common sizes – 32” and 55.” Third, we will also assume you are not including non-standard features such as touch capability, 4k, 8k, OLED, or QLED – all of which can drastically influence display price.

It’s advisable that you conduct more of your own research beyond this article, as you know more about your own needs and requirements than anyone. Also, keep in mind that prices do not always scale logically: There is no formula to use. You may find a display that’s twice the size but five times the cost, and it may leave you scratching your head. Fair warning: That’s just the nature of digital signage.

A display’s brightness is a major factor in pricing. Brightness is measured in “nits”, which is 1 candela per square meter. A candela is basically the amount of light emitted from a common candle. The average TV is usually between 200 – 300 nits.

A "nit” is how we measure the brightness of a display. One "nit" is equal to 1 candela per square meter. A candela is basically the amount of light emitted from a common candle.

This brightness level typically only works well indoors, at night, or in environments where there is not much competing light. If next to a window on a bright sunny day, you’ll probably notice the screen being “washed out”, making it hard to read. For this reason, most digital signage is brighter (i.e. more nits) than a common TV… and consequently, higher in price.

A standard 32” TV can cost anywhere from about $100 on the low-end to $600 on the high-end. Of course, they can be much more if they include those high-end features that we mentioned above. For general purposes, let’s meet somewhere in the middle and say thatan average 32” TV is roughly $250.

Standard 55” TVs can cost anywhere from about $299 on the low end to $900 on the higher end, although you may come across bargains or pricier buys outside this range. Let"s meet somewhere in the middle again and say thatan average 55” TV is about $400.

Remember... we’re still talking about standard TVs which will not suffice for the purposes of digital signage. We only mention these costs to give you a basis for comparison. Now, we’ll establish a starting price for digital signage.

To talk digital signage costs, we’ll again have to quickly touch on brightness. It’s a major part of why digital signage costs more. Digital signage brightness typically begins where TV brightness ends – at 400-nits and brighter. From there, it can go up to 2,500 nits or more. We"ll assume 1,000 nits is about average.

A more realistic low-end price for decent 32” digital signage is probably much closer to $900 (bare minimum). On the higher end, we’ve seen 32” digital signage panels listed at $3,000 plus. Once again, we could meet somewhere in the middle and say thatan average starting price for 32” digital signage is roughly $1,500.

55 INCH– On the low end, we’ve found 55” units listed at $399 (again, buyer be very aware) and well over $5,000 on the high end. Generally, we could sayan average starting price for 55” digital signage is about $2,800.

Figuring out what you need will depend a few things, such as: the number of devices you’ll be deploying, where your signage will be placed, the type of content you’ll be playing, and existing infrastructure. Using the same ballpark method, you can probably expect thata media player will cost at least $150.

Outdoor mounts(or enclosures) not only mount the screen, they also usually protect it from the elements. They are typically ruggedized to protect the display from vandalism and are often fixed to asphalt or concrete slabs via pedestals.

Hopefully you can see how vastly prices can vary, making it hard to form any kind of an average – especially when the costs will be almost completely dependent on your exact needs. If you plan on placing your signage in an outdoor area, a simple wall mount won’t do. Your needs automatically bump you into a higher bracket of spending.

To stay consistent with the article’s aim so far, however, let’s meet near the middle again and assumea commercial mounting solution will cost you at least $1,000.

Provisioning may also be included in the cost of installation. This is basically the process of connecting and preparing all your equipment for use (accessories, media players, hardware, etc.). It’s a necessary step that must be done before you can stream your content. It can also be very complex, supporting the case for hiring professionals… and further impacting your bottom line.

According toTelemtryTV, a digital signage software/service provider, a simple one- or two-unit installation can cost between $200 and $300. If you’re looking at a more complex or large-scale digital signage integration, the price could range anywhere from $2,000 to more than $10,000.

Your display requires software in order to do its job.Most of the available digital signage software options are cloud-based and supported by mainstream operating systems. They are easy to integrate and come with a large variety of features such as templates, apps, and 24/7 support. They typically come with a monthly subscription fee that you should factor into your costs as well.

While this is a real cost, it’s begins after all of the other initial purchases have been made. So, we won’t factor it into our total cost average. While free software versions do exist, they are often too limited in their functionality to be useful for most sign owners. For a good software that works well for your purposes, you can expect to spend anywhere from $10 to $100 per month. Keep in mind that these fees can vary depending on how many users you authorize and how many screens you plan to operate.

Your signage uses energy and energy costs money. This can add up over time.It"s not uncommon for a 1,000-nit 32” or 43” LCD to run at 200 watts. At 16 hours per day (and at a price of $0.12 per kilowatt hour), you’ll pay $140 a year just to keep your sign running. If your displays gets 10 straight years (or 90k hours) of use, it means you’ll have paid $2,160 to keep it running throughout that period of time. In some cases, that may be more than the price of the display itself. It’s something to keep in mind when your eye gets caught by those irresistible “bargains”.

So far, we have the digital signage costs (32” being $1,500 and 43” being $2,800). Add $150 for a media player, $1,000 for mounting hardware, $1,000 for installation, and you havea grand total of $2,650 for a 32” and $4,950 for a 43”.Does that sound like a fair ballpark estimate? Hopefully, it at least gives you an idea on costs before going further in the process.

But don’t mistake this for an accident.Reflective displaysrely on existing light (such as sunlight or ambient light) to achieve the same purpose of a backlight. They are sunlight readable, which is something that all other displays must work really hard to achieve. Remember? They sometimes have to crank up their brightness to 2,500 nits just to stay visible! Not only is that hard on the wallet, it’s hard on the eyes!

Excessive blue light does cumulative damage to our retinas. It creates what we call “light pollution” as well, affecting many things in nature, such as breeding, foraging, and orientation behaviors in animals. Reflective displays reduce that problem to a fraction, as they don’t actually create any light. They simply reflect the light that’s there!

The best thing of all, however, may be their low electricity bill.Reflective displays use up to 95% less power than many of their high brightness competitors.Operating on only 5 watts, running 16 hours per day (and at the same price of $0.12 per kilowatt hour), you would only pay $3.50 a year in operating costs. Compare that to the $140/year estimate we gave above. Similarly, if a reflective display got 10 straight years (or 90k hours) of use, you would have only paid $54 to keep it running throughout an entire decade! Compare that to the $2,160 figure mentioned above and you’ll see why reflective makes sense.

This opens all sorts of doors in the digital signage world. Not only do we have a low energy, sunlight readable, and low blue light solution, we also have the ability to make digital signage that is totally self-sufficient. It can be off-grid and in remote locations that don’t require long power cords running to them. A simple solar panel becomes enough to keep it powered without any other help.

To learn more about reflective displays and how they may be a solution for you, visitwww.sunvisiondisplay.com. Someone on our team would be glad to talk to you more about this amazing, innovative product.

Getting started with digital signage isn’t exactly the easiest of tasks. For one, it takes a lot of planning in order to get all of your ducks in a row, from determining your digital signage budget, goals, and needs, to picking the right digital

That said, we’re here to give you all the information you need on what it’ll cost your business to get started with digital signage—including all the hidden costs that companies adopting digital signage tend to overlook.

After all, digital signage should be treated as a business expense or, better yet, an investment. And if you want to get the most ROI out of that investment, it’s important to know your estimated costs going in and how you can keep those costs as

TV display for digital signage can be a bit of an overwhelming process at first. Simply put, there’s no less than a handful of questions you need to answer that aren’t always so easy for a layman to decipher: What brand should I buy? What

As a general rule, we almost always recommend opting for a commercial display over a consumer TV when it comes to picking a digital signage screen. Sure, they are more expensive at the point of purchase, but in the long run they make their worth abundantly

clear. In fact, commercial displays have longer warranties, much longer lifespans, and much more processing power. If you plan on putting some serious miles on your screen, then a commercial display is absolutely the way to go.

Depending on the brand, size, resolution, commercial vs. consumer, and a host of other factors, a TV display for digital signage could cost anywhere from a few hundred dollars to a few thousand.

To stream content across your digital signage, you’ll need to first invest in at least one media player. Typically, you’ll need a media player for each screen on your visual communications network.

Media boxes are preferable if you are prioritizing processing power, storage, and durability, while plug-and-play sticks are great for those looking for an inexpensive, on-the-fly option. All-in-one digital signage solutions are built directly into the

CTL Chromebox CBX2 - One of the most flexible Chromebox on the market, while providing for a cost effective deployment. This is generally the best device to deploy TelemetryTV with the ChromeOS platform. Supports dual 4k displays.

Ugoos Am6 Pro or Plus - The Ugoos AM6 Pro is a strong Android device option. The device for digital signage has high functionality such as automatic app updates and Kiosk mode. This device has 32GB of capacity, 4GB RAM for faster performance. Dual-band Wifi with 2X2 MIMO means that this powerful device also features robust internet connectivity for streaming.

Minix NEO J50C-4 Plus - A high performance device running Windows 10 this has it all.  4GB of memory and 64GB of storage supporting true 4k with multiple displays. Although like all Windows 10 devices this will not be as easy to manage at scale as ChromeOS.

There are a wide variety of display mounts on the market, from flat wall and tilted wall mounts to ceiling mounts and video wall mounts. Ultimately, the location of your screen and the viewing angles needed will determine the type of mounting hardware

As with displays, mounting hardware comes in two distinct types—commercial and consumer options. Again, we suggest opting for commercial-grade mounts even if the initial price is a bit higher. Why? Put simply, the build quality is a lot better,

which means you won’t have to worry about durability. Also, installing, making adjustments, and servicing commercial mounts is much easier and more cost-effective when compared to consumer mounts.

The labor costs involved in installing digital signage is probably the hardest to pin down. That’s because it all comes down to the scope and scale of your business’ specific digital signage deployment.

Paid digital signage software typically supports most operating systems, is simple to integrate into existing solutions, and is easily scalable across multiple screens.

For high-quality digital signage software, expect to pay something comparable to a monthly Netflix subscription fee per screen. TelemetryTV’s all-in-one digital signage software starts at only $7 a month. As for any other necessary subscriptions,

The following charts represent the average commercial and consumer digital signage setup costs for 10 screens and 1 screen respectively. We"ve used the average prices for the costs mentioned above, as well as gone into more detail about additional

One of the first—and sometimes most complex—things you’ll need to do during set-up is to provision all your devices. Essentially, this just means you need to connect and prepare each of your media players and screens for use as digital

Provisioning can cost a lot in time and money since it’s a complicated process, but hiring professionals to do it for you can save your business a huge headache during the installation stage. In general, Android devices are the easiest to provision—especially

Switching over or integrating a new digital signage installation or content management system (CMS) can be time consuming and put a significant dent in your company’s wallet. For one, a lot needs to undergo changes. And two, everything needs to

Most digital signage software these days is pretty intuitive. That said, there is somewhat of a barrier of entry to the uninitiated. For that reason, your existing staff will either need to be trained with the new software or you’ll need to onboard

Once your digital signage is up and running, you’re also going to have to foot the bill for any problems you run into—whether they be software or hardware related. This means you’ll need staff on standby to remedy any complications your

digital signage might experience. If not, you’re going to run into service downtimes. Not only will that irk anyone who has a need for your digital displays, but it will also disappoint any marketers running ads across your screens.

Total Cost: The labor costs of maintaining a digital signage network can vary widely depending on complexity and scale, from the occasional small expense for basic implementations to hefty monthly payments for robust, multi-screen deployments.

Digital signage adopters often overlook the lifecycle of digital signage hardware when it comes to costs. From the normal wear and tear of everyday use alone, you can expect your digital signage to last roughly five years.

That inevitable degradation of your hardware means that some devices will have to be repaired, replaced, or upgraded as time goes on. And those fixes will cost money as well as both staff and IT resources.

Some businesses looking to adopt digital signage on the cheap get intrigued when they hear about free digital signage software. While yes, in some rare circumstances, free digital signage software could be advisable—but we only recommend that route

In the vast majority of digital signage use cases, it’s highly recommended to subscribe to top-notch digital signage software. At the end of the day, it’ll only be a tiny fraction of your overall set-up and maintenance costs for your visual

Before diving headfirst into a big investment like digital signage, test if it’s right for you. That way, you don’t go spending your company’s hard-earned money on something you don’t absolutely need.

Digital signage is becoming more and more popular as an effective tool for advertising and marketing. Through streamlined communication, digital signage helps all sorts of businesses and corporations convey their ideas and messages to the general masses, thus expanding and enhancing their work dynamics.

You"ve probably seen big name brands already use digital signage to attract customers by showcasing their products on TV screens and digital displays. A grand example here is the New York Times Square with those gigantic displays running ads of movies, concerts, food chains, and many others.

The digital signage approach is known and proven to work, and so, a lot of business owners are considering how they can implement the technology to boost their own market.

Fortunately, as the modern business world embraces digital signage, more options keep popping up to help you acquire signage solutions. But before diving headfirst into any of these choices, you should be completely aware of the costs that come along with such a technology.

So, to help you understand the full financial spectrum of investing in digital signage, we"ll be breaking down the total costs of the technology throughout its entire operation, from initial installation all the way to long-term subscriptions.

Digital signage consists of various parts. There"s a hardware setup that includes flat LED panel displays, media player devices or computers, as well as networking equipment such as wired and wireless routers. You should also account for the cost of cables and mounting brackets.

After installing and connecting your hardware, you"ll be needing digital signage software that"s responsible for managing the displayed content and creating playlists or schedules. Following hardware and software, there are costs related to shipping, installing, maintenance, and extended subscriptions.

With all the different components of digital signage, it"s rather smart to plan ahead so you can learn about the real cost of this technology. This allows you to set your budget accordingly and determine the volume of profit you can expect from implementing such an advertisement.

Depending on the demographic you"re trying to target and where you"re looking to communicate your content, whether it"s a school, at a mall, in your office, or a front lobby, the choice of your display will vary, as will the prices.

For example, interactive monitors, video walls, tablets, and LED panels, all come at different price points. You should consider a digital signage service provider with enough experience to understand the options available on the hardware market, so they can introduce you to suitable candidates for your specific requirements.

We say this because you may already own monitors or TVs that are enough to meet the software needs. Also, there are some installation types that"ll demand commercial-grade display screens. These will cost you more than a standard display.

Such a reputable provider may also be able to offer a leasing option on the display hardware. This can be a great way for you to buy everything you need for your digital signage from one place at one go.

Additionally, you should think about the number of monitors you"ll need to cover your communication demands. Of course, the more screens you"ll implement, the higher the cost will be. Some companies set their pricing flat per screen, so you can pay for how many screens you want to use.

Once you get your display situation figured out, it"s time for you to choose a media player. This particular device functions to send content from your software (more on this in a minute) to your assortment of screens. A media player is a crucial part of your digital signage as it keeps the stream live.

The type of media player you should purchase will mainly depend on the sort of display and software you want to implement. The cost of this device will also vary according to the quality, performance, and level of security you want for your shared content.

You"ll come across several options in this department. You can buy a basic player with limited features for less than $50 brand new. However, you should keep in mind that a cheap purchase is very likely to fail and compromise your digital signage. It also won"t be exactly solid when it comes to warranties and guarantees.

We do recommend that you consider budgeting at least $900 for the expense of buying a proper, high-quality media player. It"s a one-time investment that"ll probably save you a lot of replacement and maintenance costs later on. You can even find providers that offer leasing on media players to help with your cash flow.

Similar to display screens, if your digital signage plan requires a large number of media players, then the cost will be higher. You can cut a bit on the expenses if you do volume spend.

Any digital signage network requires software to be able to display content. Such software is responsible for managing the content you want to share across the digital signage system, as well as coordinate what information gets displayed on which monitor.

Not just that, but the software also allows the integration of content from various data resources to make it easier to share information across your digital signage network. You may think that something as crucial as the software is sure to put a dent in your wallet, but fortunately, this isn"t necessarily the case.

If you"ve decided to obtain a digital signage system, then you"ll most likely be paying for a software license or subscription cost. This cost can widely vary according to the provider you"re dealing with and the type of product you"re purchasing.

You"ll probably pay a monthly (starting from under $20) or an annual fee for digital signage software. If you need a high volume of licenses, then you can get a deal for reduced pricing. Some display screen suppliers include the cost of the software license in a bundle form, while others may charge you separately.

Since you"re looking to implement a digital signage system to serve your establishment, chances are you already know what kind of content you want to showcase on your display screens.

Your content may be timed calls-to-action, animated adverts, or even digital schedules. But whatever it may be, your approach to this particular part of digital signage should be carefully calculated since it"s the most costly component of your system set up.

The expense of content creation and strategy can be an in-house cost managed by your own team of marketing and communication. Or, it can be an outsourcing cost if you decide to hire an agency to develop, produce, and manage your content for you.

Such agencies typically employ individuals who are experts in digital signage, with a firm knowledge of why, when, where, and how digital communication should take place. You"ll have arranged meetings with them so they can get a better understanding of what exactly you want to convey, who you want to reach, and what your expectations of the system are.

The cost of partnering with a content expert will vary from one agency to the other. But to paint you a general picture, the total cost of proper content creation and strategy support can average at $3000.

Furthermore, your chosen digital signage partner should provide flexible payment solutions to support your digital signage strategy. They should offer monthly plans that can be tailored to suit your business structure and requirements.

It can refer to a free trial period during which you can try out the software at no cost, or it can be a highly crippled version of a legitimate commercial product.

It"s rather common for business owners interested in digital signage systems to overlook the cost of shipping and delivery. However, these fees do add up and you should keep your eyes open for the extra cost.

This can vary greatly depending on location. For example, if your equipment is shipped from overseas, the delivery cost will surely be higher than a local provider.

Moreover, the delivery cost can also differ according to the amount of hardware to be shipped, especially if you"re having multiple parts coming from multiple suppliers.

As a business owner, another cost you need to consider if you plan to implement a digital signage system is the fees required for installing the hardware you intend to buy. This cost will vary according to the placement of your equipment; outdoor vs indoor (more on this in a minute).

Well, the main reason is that when screens are placed outdoors, they require protection from several risks. These include weather conditions, droppings, dust, exposure to sunlight, vandalism, and theft.

Consequently, you need to invest in a screen designed for outdoor usage or install a professional enclosure. Otherwise, your display screen will end up costing a fortune when it comes to maintenance, repairs, or replacements.

The cost of electric consumption of your digital signage system is definitely with considering. It"ll vary depending on the venue, so be sure to check with your operations manager for an estimate of pricing.

While it"s true that a good-quality digital signage system should run efficiently both online and offline, you"ll still need a reliable internet connection to be able to perform updates and monitor each screen in real-time.

This means you"ll have to provide a hard-wired connection for each screen, which is mostly done by purchasing a single internet drop then using VLAN technology to spread it out among your screens.

There you have it, a break down of the total cost of digital signage. Even though we"ve pretty much covered all the financial implementations of investing in this technology, it"s important for you to keep in mind that a major part of the final cost will depend on your particular goals.

This includes your own vision when comes to the visitor"s experience and journey, as well as the type of message you"re trying to communicate with your digital signage.

Want to estimate your LED screen rental price before hopping on the phone for a quote? You’re in luck. We are spilling the beans on the most up-to-date and accurate way to calculate a cost range for any size or type of video wall rental.

Mobile jumbotrons require less labor than modular, thus are significantly less expensive to rent. You can expect your mobile LED screen rental rate to be close to $50 per square foot and modular video wall cost to be closer to $70 per square foot.

Places with higher costs of living will also have higher rental rates. The location of the company relative to your event will also potentially affect your price due to travel requirements.

An LED display rental rate will typically include travel, setup, tear-down, and basic operation. Basic operation is plug-and-play video display. Advanced production such as multiple video sources or camera work will increase your rental rate.

Looking for the best outdoor advertising digital display screens? Alibaba.com boasts a huge selection of different display and advertising screens made by the best manufacturers in the business. These screens are big enough to attract the attention of window shoppers and passersby. These advertisement screens come in many different types and sizes to fit different uses in advertisement. The waterproof advertisement LED screens are more popular because they last longer. Being waterproof, they do not suffer water damage in rainy seasons.

The outdoor advertising digital display screens are very efficient and cost effective, because they do not require a lot of maintenance. They are made using the latest technology, which ensures the quality display of images and videos both day and night. They are also made to be eco-friendly, since they are energy efficient. A good number of outdoor electronic double-sided advertising boards use a combination of both electricity and solar power.

Buyers can now access a wide range of outdoor advertising digital display screens at attractive prices on Alibaba.com. There are many certified and reputable suppliers on the site that offer different selling options for both retail and wholesale orders. Shoppers are able to save money when buying in bulk.

Is your business searching for an established and trusted partner with in-hand solutions that simplify your digital journey? Our digital signage displays and content management systems are developed, designed, and handpicked by passionate digital experts to deliver new, engaging customer touchpoints ahead of the deadline with no-quote-needed online checkout, user-friendly operating systems, warranty offerings, and live chat support. Digital screen advertising is one of the most effective ways to display your message to the customer. Being able to utilize media formats such as images, audio, and video can enhance customer engagement and motivate them through the buying process. Large format 4K UHD screens help to create compelling exhibits both indoors and outdoors. Whether you are upgrading your technology to the next generation or a newcomer to digital advertising and interactive communications, Displays2go has the necessary experience and integrated fixtures to build your complete state-of-the-art display configuration and ship it to your doorstep today.

Digital kiosks, both large format and compact countertop systems, streamline visitor flow and circulate advertising or informational campaigns with rich, dynamic multimedia content deployed and synced on-screen as quickly as your creative content needs to be updated.

Event solutions help you bring digital screens anywhere. Travel-friendly portable designs with quick assembly and convenient, protective carrying cases produce nearly unlimited brand-boosting multimedia opportunities at your next trade show or exhibit.

Integrated fixtures & charging kiosks blend the connective power of digital signage display messaging with retail displays, device charging stations, literature dispensers, and crowd control to create synergistic promotions and on-screen advertisements at the point of sale or high-traffic areas.

Outdoor displays offer entertainment and informative content for a transformative viewing experience in outdoor patio settings, courtyards, and campuses with weather-friendly technology and glare-resistant screens.

At Displays2go Digital, we’re committed to being the instrumental leg in your ongoing digital journey as both a purveyor of the latest business-friendly technologies and the curator of educational content and product support. Our simple checkout process, warranty offerings, and wide range of products make the digital investment accessible to all with the singular goal of improving the in-person experience at your organization. Our expertise in branding and customer-facing solutions does not stop with commercial digital signage displays. Pair your digital technology with our industry-leading catalog of customer favorites, and power up your purchase with customized accessories and add-ons that help digital do more for you!

Outdoor screens are installed in areas exposed to rain and outdoors. This implies that they require protections to improve water-resistance and therefore they are slightly more expensive than indoor screens

These screens are installed in covered areas, they are not exposed to rain or the weather. They do not require specific sealing protections and therefore can be more economical.

At Visual Led we have been in the world of giant LED screens for advertising for more than 15 years; working on national and inte