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Ingolstadt/Las Vegas, January 7, 2014 – Puristc, sporty and fully focused on the driver – for the new TT, Audi is significantly advancing its interior design. At the Consumer Electronics Show (CES) in Las Vegas held from January 6 through 10, 2014 the brand with the four rings will, for the first time, be presenting the compact sports car"s new interior, which will be launched on the market in the course of the year.
As Prof. Dr. Ulrich Hackenberg, Member of the Board of Management of AUDI AG for Technical Development says, "The first Audi TT was the design icon per se, the second generation was even sportier, right through to the TT RS plus with its five-cylinder TFSI and 360 hp. And with the new Audi TT, the driver will be able to experience the technology to an even greater extent – just as would be expected from a genuine sports car. And it comes with a new generation of electronics and connectivity features."
For this reason, the Audi virtual cockpit is the focus of attention for the first time in one of the brand"s production models. The fully digital instrument cluster displays all the information directly in front of the driver, meaning that there is no need for a central MMI monitor. This solution gave the designers the freedom to slim down the instrument panel architecture such that it visually conveys the Audi lightweight construction principle.
With its clear lines and innovative operation, the interior of the next TT generation has been redesigned from the ground up. From above, the instrument panel resembles an airplane wing; set low and with a turbine look about them, the round air nozzles, a classic TT feature, are reminiscent of jet engines. The controls for the air conditioning are also housed in the vents – the adjustment functions for seat heating, and for the temperature, direction and strength of the flow of air are located in their axes, with small displays indicating the chosen setting. Located beneath the central air nozzles, the switches for the hazard warning light and the secondary functions are centrally positioned and easily accessible.
With its brilliant graphics with a 3D impression and highly-detailed effects, the Audi virtual cockpit with its 12.3-inch TFT monitor sets new standards. Drivers can switch between two display modes. In the classic view, the speedometer and rev counter are in the foreground, while in "infotainment" mode, the virtual instruments are smaller. The space that is then created offers ample display space for functions such as the navigation map.
All elements of the new Audi TT operating concept are focused on the driver. The compact sports car"s new multifunction steering wheel features a flat-bottomed rim, with aluminum-look clips framing its spokes. The buttons and controls on the spokes allow you to control almost all functions, including the ultra-modern infotainment system. The menu is structured to reflect that of a smartphone and includes a full-text search function (MMI search). All the main functions are just a few clicks away – the entire operation superbly conveys a new kind of "joy of use". The MMI terminal on the center tunnel console, the second control unit alongside the steering wheel, has also been exhaustively redeveloped. Thanks to the MMI touch, the driver can scroll and zoom in lists and on maps. And accessing other options has been simplified; in future this will be possible using just two rather than four buttons in the area surrounding the rotary pushbutton.
The innovations in the Audi TT interior include the S sport seats with their significantly curved side bolsters, the integrated headrests and the low seating position typical of a sports car. The slender character of the seats is emphasized by bezels on the flanks of the backrest and a cover on the back; the backrest is adjusted using a loop. The side bolsters of the S sport seats can be adjusted pneumatically.
With its clear, sharp lines, the interior as a whole perfectly expresses the new Audi TT"s sporty nature. The center tunnel console, that supports the lower leg when driving fast through a bend, and the door panels boast flowing mutually-reinforcing contours. All the details highlight Audi"s attention to quality – from the design of the gear knob and the precise functioning of the rotary pushbutton to the Audi virtual cockpit.
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Audi"s new 2015 TT is certainly striking from the outside, with the third-gen design bringing the crisp lines of the original right up to date, but it"s the all-new dashboard and infotainment system, Audi Virtual Cockpit, which the driver will spend most time looking at. Freshly created for the new car with an updated version of the MMI controller and all-virtual gages, it"s a driver-focused system that SlashGear had the opportunity to try out in advance of the 2015 TT hitting forecourts at Audi HQ in Ingolstadt, Germany. Read on for our exclusive first-look.
We"d already seen what Audi can do with high-power infotainment in the 2015 A3, with its gesture-recognizing MMI controller, pop-up display, and Tegra-powered brain. The 2015 Audi TT takes things to a whole new level, however, doing away with physical gages entirely in favor of a high-resolution digital instrument cluster.
A center console display is bypassed altogether, in favor of pushing all of the key information to the 12.3-inch 1440 x 540 TFT display behind the steering wheel. In classic view, that shows traditional round gages with red pointers and white numbers; stab the "View" button on the wheel, however, and you switch into the far more comprehensive Infotainment mode.
There, the tachometer and speedo are trimmed down and pushed to the sides, leaving space in the center for a multi-purpose panel showing navigation, communications, multimedia, and more. The high resolution certainly helps make all that data crisp and easy to read, even in bright ambient lighting, but so does Audi"s work on refining the graphics themselves, with Fresnel effects to mimic glass reflections depending on angle, and physical scrolling effects like inertia and damping for lists and menus.
The new TT may not have a big center touchscreen, but it does have some even more impressive displays for the HVAC system. The trio of round air vents, reminiscent of the machined vents in the original car, each has a tiny monochrome display at its center, surrounded by a scroll wheel for control.
The left vent handles fan speed, the center deals with temperature, and the right vent controls distribution. Pushing in the display works as a switch. It"s beautifully simplistic and clean, preventing the essential HVAC features from being buried under layers of infotainment menu, as well as allowing Audi to keep the dashboard design clean overall.
When you"re dealing with a Virtual Cockpit, though, it takes more than a few push-buttons to control it. Instead, Audi has an updated version of its MMI system, with a redesigned controller in the center tunnel console, and an all-new menu structure which Audi tells us is based on good UI practice from tablets and smartphones rather than the convoluted submenus most car interfaces suffer from.
As in the A3, the MMI control knob has a touch-sensitive top on which letters can be sketched out for handwriting recognition. However, it also includes multi-finger gestures on the new TT, such as pinch-zooming in maps and two-finger scrolling. It"s far more like navigating through a phone, and we quickly got used to flicking our fingertips across it.
Around the dial – which can be pushed in all four directions like a joystick, as well as tapped – are buttons for Navigation/Map, Phone, Radio, and Media, along with Menu and Back. Context keys flanking it change their feature depending on what"s on-screen at the time: band selection in the radio, perhaps, or traffic updates while navigating.
Just as the key features have been brought to the driver"s display, so the key MMI functionality has been brought to the steering wheel. There"s also an updated voice control system, with natural language recognition for handling multimedia, navigation, and more.
Under the hood – aside from the 310HP engine – is NVIDIA"s Tegra T30 chipset driving the infotainment cluster, and paired with a 12-speaker Bang & Olufsen audio system that more than fills the cabin. Audi has also fitted Audi Connect, its integrated LTE radio which works as a WiFi hotspot in addition to delivering streaming radio to the car.
It"s an ambitious system, but what"s notable about it is how straightforward it is to use while on the move. Then, when you"re focusing on actually driving, the digital display is just as legible as traditional dials, and the shift of things like navigation guidance and multimedia to the Virtual Cockpit means less glancing away from the road. Balancing complexity and broad functionality is a key challenge for car manufacturers right now, and Audi has definitely struck the right chord with the 2015 TT.
That"s before you even get to driving the new sportscar. We"ll have more on the new 2015 Audi TT very soon, so keep an eye on the SlashGear Cars Hub for all the details!
Barely changed from the concept car that took the world by storm in 1995, the production TT was something that hadn’t been seen in a main street showroom since the 1960s – a work of art.
The original was a car to be seen, rather than driven, but the second generation took a step toward the territory of “driver’s car.” And the final hurrah of the second-gen TT – the TT RS – took a big step toward driving dynamism.
To prove that point, Audi invited Digital Trends to its headquarters in Ingolstadt, Germany to explain just how it made this transformation, and what goes into building one of the most scintillating new cars in the last five years.
Audi gathered together every example of the TT, from concept to newest generation, along with the man responsible for a lot of the design: Jürgen Löffler. With his dark suit and square-rimmed glasses, Löffler looks exactly how you would picture a German designer.
When the Audi TT came onto the scene in 1998, it was a revelation.Sitting down at a desk, he drew out a near perfect design sketch of the new TT in less than a minute. While performing this amazing feat, Löffler explained the transformation from the bubbly original to the taught, focused TT that was springing to life on his page.
To my surprised, Löffler admitted the new TT was designed to look like Usain Bolt. And before you accuse me of being crazy, take a moment to look at the lines. They run taut and continuous like the sinew and muscle of a sprinter, all the way from the grille in the front to the rear spoiler. And with the hunkered-down posture of a pouncing cat, the new TT is far more aggressive than the previous cars.
There are touches of the sinister, too. The Audi rings, for example, are moved from the grille to the hood – just like an R8 – and the headlights look like the staring eyes of a predator.
These elements combined with the taut lines make this TT something decidedly more masculine and bellicose, at least by the subtle standards of German design, than the previous cars.
And those exquisite bodylines? They are all crafted from high-strength, practically aviation-quality aluminum, which make this the lightest TT ever – by more than 120 pounds.
While the reach from Usain Bolt to Audi TT is a big one, the jet fighter inspiration is plain to see in the interior. The wrap-around dash is shaped to look like the leading edge of an aircraft’s wing. And the exhaust nozzles look like the afterburners off an F14, albeit with HVAC controls cleverly built in. This is paired with a relatively simple center console that cocoons the driver – or should I say pilot – to create something a bit special.
The wrap-around dash is shaped to look like the leading edge of an aircraft’s wing.But the heart of the Audi’s new cockpit is the massive MMI screen right where you would expect to see an instrument cluster. Unlike so many other automakers that have shoehorned a small LCD screen in the middle of an instrument cluster, Audi has gone with a foot-wide TFT display that covers absolutely everything from your instrument gauges to your navigation map.
Audi designed the position of both the screen and the seats to ensure the display is visible to the passenger. For those who fear controlling the driver-centered screen from the center console would be an uncomfortable left-handed task for the passenger, it’s no different than if the screen were in the middle.
What’s more, Audi’s head tech engineer admitted to me that internal testing proved centering the infotainment screen in front of the driver is no less or more safe than the “standard” center-mounted system. Which, to me, is neither a positive nor a negative for Audi.
This means the new TT runs two completely isolated chipsets for the different aspects of the system, including a high-end Nvidia graphics processor. The two chips run synchronized down to nearly the microsecond. To ensure the equipment would hold up to the test of time, Audi engineers put it on the rack.
On our visit, Audi showed off its electronics test lab for the first time. Simply put, it’s the place where the electronic components of cars are tortured. It’s bizarre to see the parts of a car all wired to boards and being run through tests. That, however, is just what happens from the moment the car goes through preproduction until production stops.
The real answer is that we won’t know until the car is ready to be driven, which despite my imprecations, Audi insists it isn’t. What we do know is all very encouraging, though.
The car retains the beauty of the original, but now it actually looks like a car that you want to drive rather than just be seen in. Combine together the TT’s lightness and the fact that it boasts the same platform and insane TFSI engine as the S3, and it has the makings of a true sports car. And I should know; I got to drive the S3 while I was Ingolstadt, and my heart practically races to imagine that car with two seats and 500 fewer pounds to carry around.
Like many Audi and Volkswagen vehicles, the TT RS is based on the modular MQB chassis. Compared to the prior generation, the 2017 Audi TT RS is 22 pounds lighter. The coupe weighs in at 3,174 pounds while the roadster comes in at 3,373 pounds.
Audi engineers have stuffed the 2017 TT RS with a re-designed, 2.5 L turbocharged five cylinder, which produces a healthy 394 horsepower and 354 lb.ft. torque. The only transmission available is a seven-speed twin-clutch automatic (sorry, three pedal enthusiasts).
Compared to the standard TT, the range-topping TT RS’s suspension is lower by 0.3 inches. The steering tuning is also unique to the 2017 Audi TT RS, and the rear suspension features a unique four-link layout for improved response.
Selecting the optional RS suspension adds magnetic shocks, which allows the driver to change the damping electronically via Audi’s Drive Select. The TT RS comes standard with Audi’s Quattro all-wheel drive system and uses software to calculate the torque sent to the rear wheels. While cornering at high speeds, the Quattro’s electro-hydraulic multi-plate clutch can partially send torque to the rear wheels, for maximum stability.
Inside, the 2017 Audi TT RS is fitted with lightweight, RS sport seats and integrated head restraints. More aggressive side bolsters can be optioned with pneumatic adjustment. The seats are covered in Alcantara material and diamond patterns.
Aluminum inlays are standard on the TT RS but can be optioned as carbon fiber. The optional RS package adds red and gray accents in the air vents and seat belts, while the floor mats get RS logos. Audi’s optional virtual cockpit, with a 12.3 inch TFT screen, displays everything from the current song being played to navigation.
The MMI infotainment system is standard and can be upgraded with 4G LTE connectivity and wireless charging for Qi-compatible smartphones. Smartphone apps can be integrated into the MMI system via Audi smartphone interface, which projects them onto the virtual cockpit. The only other optional extra is a 12-speaker Bang & Olufsen premium audio system.
All 2017 Audi TT RS models have LED headlights and taillights. The optional matrix OLED headlights are available in markets outside the United States.
To differentiate the TT RS from the TT, Audi has fitted it with more aggressive front and rear fascias, massive wheels, bigger brakes, and a fixed rear spoiler. However, if the customer wants, the fixed rear spoiler can be replaced with a hidden, electronically operated spoiler.
The Audi TT RS will go on sale in Europe this fall with other markets to follow. Unfortunately, the U.S. will only get the TT RS coupe. The roadster will not be sent across the pond (sorry, open top enthusiasts).