lcd panel price drop in stock

The price of LCD display panels for TVs is still falling in November and is on the verge of falling back to the level at which it initially rose two years ago (in June 2020). Liu Yushi, a senior analyst at CINNO Research, told China State Grid reporters that the wave of “falling tide” may last until June this year. For related panel companies, after the performance surge in the past year, they will face pressure in 2022.

LCD display panel prices for TVs will remain at a high level throughout 2021 due to the high base of 13 consecutive months of increase, although the price of LCD display panels peaked in June last year and began to decline rapidly. Thanks to this, under the tight demand related to panel enterprises last year achieved substantial profit growth.

According to China State Grid, the annual revenue growth of major LCD display panel manufacturers in China (Shentianma A, TCL Technology, Peking Oriental A, Caihong Shares, Longteng Optoelectronics, AU, Inolux Optoelectronics, Hanyu Color Crystal) in 2021 is basically above double digits, and the net profit growth is also very obvious. Some small and medium-sized enterprises directly turn losses into profits. Leading enterprises such as BOE and TCL Technology more than doubled their net profit.

Take BOE as an example. According to the 2021 financial report released by BOE A, BOE achieved annual revenue of 219.31 billion yuan, with a year-on-year growth of 61.79%; Net profit attributable to shareholders of listed companies reached 25.831 billion yuan, up 412.96% year on year. “The growth is mainly due to the overall high economic performance of the panel industry throughout the year, and the acquisition of the CLP Panda Nanjing and Chengdu lines,” said Xu Tao, chief electronics analyst at Citic Securities.

In his opinion, as BOE dynamically optimizes its product structure, and its flexible OLED continues to enter the supply chain of major customers, BOE‘s market share as the panel leader is expected to increase further and extend to the Internet of Things, which is optimistic about the company’s development in the medium and long term.

TCL explained that the major reasons for the significant year-on-year growth in revenue and profit were the significant year-on-year growth of the company’s semiconductor display business shipment area, the average price of major products and product profitability, and the optimization of the business mix and customer structure further enhanced the contribution of product revenue.

“There are two main reasons for the ideal performance of domestic display panel enterprises.” A color TV industry analyst believes that, on the one hand, under the effect of the epidemic, the demand for color TV and other electronic products surges, and the upstream raw materials are in shortage, which leads to the short supply of the panel industry, the price rises, and the corporate profits increase accordingly. In addition, as Samsung and LG, the two-panel giants, gradually withdrew from the LCD panel field, they put most of their energy and funds into the OLED(organic light-emitting diode) display panel industry, resulting in a serious shortage of LCD display panels, which objectively benefited China’s local LCD display panel manufacturers such as BOE and TCL China Star Optoelectronics.

Liu Yushi analyzed to reporters that relevant TV panel enterprises made outstanding achievements in 2021, and panel price rise is a very important contributing factor. In addition, three enterprises, such as BOE(BOE), CSOT(TCL China Star Optoelectronics) and HKC(Huike), accounted for 55% of the total shipments of LCD TV panels in 2021. It will be further raised to 60% in the first quarter of 2022. In other words, “simultaneous release of production capacity, expand market share, rising volume and price” is also one of the main reasons for the growth of these enterprises. However, entering the low demand in 2022, LCD TV panel prices continue to fall, and there is some uncertainty about whether the relevant panel companies can continue to grow.

According to Media data, in February this year, the monthly revenue of global large LCD panels has been a double decline of 6.80% month-on-month and 6.18% year-on-year, reaching $6.089 billion. Among them, TCL China Star and AU large-size LCD panel revenue maintained year-on-year growth, while BOE, Innolux, and LG large-size LCD panel monthly revenue decreased by 16.83%, 14.10%, and 5.51% respectively.

Throughout Q1, according to WitsView data, the average LCD TV panel price has been close to or below the average cost, and cash cost level, among which 32-inch LCD TV panel prices are 4.03% and 5.06% below cash cost, respectively; The prices of 43 and 65 inch LCD TV panels are only 0.46% and 3.42% higher than the cash cost, respectively.

The market decline trend is continuing, the reporter queried Omdia, WitsView, Sigmaintel(group intelligence consulting), Oviriwo, CINNO Research, and other institutions regarding the latest forecast data, the analysis results show that the price of the TV LCD panels is expected to continue to decline in April. According to CINNO Research, for example, prices for 32 -, 43 – and 55-inch LCD TV panels in April are expected to fall $1- $3 per screen from March to $37, $65, and $100, respectively. Prices of 65 – and 75-inch LCD TV panels will drop by $8 per screen to $152 and $242, respectively.

“In the face of weak overall demand, major end brands requested panel factories to reduce purchase volumes in March due to high inventory pressure, which led to the continued decline in panel prices in April.” Beijing Di Xian Information Consulting Co., LTD. Vice general manager Yi Xianjing so analysis said.

“Since 2021, international logistics capacity continues to be tight, international customers have a long delivery cycle, some orders in the second half of the year were transferred to the first half of the year, pushing up the panel price in the first half of the year but also overdraft the demand in the second half of the year, resulting in the panel price began to decline from June last year,” Liu Yush told reporters, and the situation between Russia and Ukraine has suddenly escalated this year. It also further affected the recovery of demand in Europe, thus prolonging the downward trend in prices. Based on the current situation, Liu predicted that the bottom of TV panel prices will come in June 2022, but the inflection point will be delayed if further factors affect global demand and lead to additional cuts by brands.

With the price of TV panels falling to the cash cost line, in Liu’s opinion, some overseas production capacity with old equipment and poor profitability will gradually cut production. The corresponding profits of mainland panel manufacturers will inevitably be affected. However, due to the advantages in scale and cost, there is no urgent need for mainland panel manufacturers to reduce the dynamic rate. It is estimated that Q2’s dynamic level is only 3%-4% lower than Q1’s. “We don’t have much room to switch production because the prices of IT panels are dropping rapidly.”

Ovirivo analysts also pointed out that the current TV panel factory shipment pressure and inventory pressure may increase. “In the first quarter, the production line activity rate is at a high level, and the panel factory has entered the stage of loss. If the capacity is not adjusted, the panel factory will face the pressure of further decline in panel prices and increased losses.”

In the first quarter of this year, the retail volume of China’s color TV market was 9.03 million units, down 8.8% year on year. Retail sales totaled 28 billion yuan, down 10.1 percent year on year. Under the situation of volume drop, the industry expects this year color TV manufacturers will also set off a new round of LCD display panel prices war.

SEOUL, April 27 (Reuters) - LG Display Co Ltd (034220.KS) saw first-quarter profit plummet far below forecasts and warned of a further drop in panel prices as pandemic-driven demand for TVs, smartphones and laptops fades and competition heats up.

The South Korean Apple Inc (AAPL.O) supplier said it would shift its focus to higher-end products and gradually lower production of more commoditised LCD TV panels where it lacked a competitive advantage over cheaper Chinese rivals.

The LCD TV market shrank by more than 10% in the first quarter and Chinese competitors are pricing their products lower than LG Display"s expectations, Lee Tai-jong, head of the company"s large display marketing division, said on a call with analysts.

"Margins have been squeezed chiefly due to panel price declines and weaker demand, as consumers have already bought many screens during COVID-19 in the past two years," said Kim Yang-jae, an analyst at DAOL Investment & Securities.

In the first quarter, prices of 55-inch liquid crystal display (LCD) panels for TV sets fell 16% from the previous quarter while prices of LCD panels for notebooks and monitors dropped by around 7% to 11%, according to data from TrendForce"s WitsView.

LCD TV panel prices continue to decline, and the pace of price decreases is accelerating in the second quarter despite prices approaching cash costs. The combination of a continued surge in supply and near-universally weak demand continues to drive prices down. A month ago, we reported that the LCD TV panel market appears to be in a sort of a lull. That lull seems to have broken, and not in favor of the panel makers. Prices declined dramatically from their peaks in mid-2021 but supply has continued to be robust while we face the slowest season for demand. Our sources indicate that some brands considered that prices might stabilize in Q1 and used the period to stock up on low prices but have faced continued weak demand and now hold excess inventory.

Large-area TFT LCD panel shipments decreased by 10% Month on Month (MoM) and 5% Year on Year (YoY) in April, to 74.1million units, representing historically low shipment performance since May 2020. Omdia defines large-area TFT LCD displays as larger than 9 inches.

"With continued ramifications from the pandemic, demand for IT panels for monitors and notebook PCs remained strong in 4Q21. But as the market became saturated starting in 2022, IT panel shipments started slowing in 1Q22 and early 2Q22," said Robin Wu, Principal Analyst for Large Area Display & Production, Omdia.

Wu said that notebook panel shipments decreased 21% MoM in April, to 18.2 million units, or a 33% decrease from a peak of 27.3 million units in November 2021.

While TV panel prices have decreased noticeably since 3Q21, TV LCD panel shipments increased to a peak of 23.4 million in December 2021, driven by low prices. But rising inflation, the Ukraine crisis and continued lockdowns in China have slowed demand. As a result, TV panel shipments posted a 9% MoM decline in April, to 21.7million units.

Many TV panel prices have fallen below manufacturing cost, and panel makers began to lose money in their TV panel business starting in 4Q21. But Chinese panel makers, the biggest capacity owners, still haven"t reduced their fab utilization. With no sign of demand recovery in 2Q22 or even 3Q22, the supply/demand situation is unlikely to see improvement, Wu said.

"IT LCD panels could still deliver positive cash flow for panel makers. But with prices dropping dramatically, panel makers will soon start to lose money in their IT panel business," Wu said. "Maybe only then will panel makers reduce their glass input and the overall supply/demand situation will return to balance."

Prices for all TV panel sizes fluctuated and are forecast to fluctuate between 2020 and 2022. The period from March 2020 to July 2021 saw the biggest price increases, when a 65" UHD panel cost between 171 and 288 U.S. dollars. In the fourth quarter of 2021, such prices fell and are expected to drop to an even lower amount by March 2022.Read moreLCD TV panel prices worldwide from January 2020 to March 2022, by size(in U.S. dollars)Characteristic32" HD43" FHD49"/50" UHD55" UHD65" UHD------

DSCC. (January 10, 2022). LCD TV panel prices worldwide from January 2020 to March 2022, by size (in U.S. dollars) [Graph]. In Statista. Retrieved February 22, 2023, from https://www.statista.com/statistics/1288400/lcd-tv-panel-price-by-size/

DSCC. "LCD TV panel prices worldwide from January 2020 to March 2022, by size (in U.S. dollars)." Chart. January 10, 2022. Statista. Accessed February 22, 2023. https://www.statista.com/statistics/1288400/lcd-tv-panel-price-by-size/

DSCC. (2022). LCD TV panel prices worldwide from January 2020 to March 2022, by size (in U.S. dollars). Statista. Statista Inc.. Accessed: February 22, 2023. https://www.statista.com/statistics/1288400/lcd-tv-panel-price-by-size/

DSCC. "Lcd Tv Panel Prices Worldwide from January 2020 to March 2022, by Size (in U.S. Dollars)." Statista, Statista Inc., 10 Jan 2022, https://www.statista.com/statistics/1288400/lcd-tv-panel-price-by-size/

DSCC, LCD TV panel prices worldwide from January 2020 to March 2022, by size (in U.S. dollars) Statista, https://www.statista.com/statistics/1288400/lcd-tv-panel-price-by-size/ (last visited February 22, 2023)

LCD TV panel prices worldwide from January 2020 to March 2022, by size (in U.S. dollars) [Graph], DSCC, January 10, 2022. [Online]. Available: https://www.statista.com/statistics/1288400/lcd-tv-panel-price-by-size/

Samsung Display (SDC) and LG Display (LGD) will ramp up their OLED panel output in 2023 to fend off competition from Chinese rivals, according to sources at the TV supply chain makers.

LCD TV panel prices will likely remain stable in February, as panel makers" efforts to control capacity utilization rates have brought a healthier supply-demand balance for the display industry, according to industry sources.

Corning expects glass prices to stay flat sequentially in the first quarter of 2023 but warned of an overall on-quarter decrease in its core business sales.

LG Display"s and Samsung Display"s globally leading TV OLED technology has been threatened by China-based makers of TV OLED panels, according to industry sources.

LG Electronics has sourced OLED panels from Samsung Display for its new Gram Style notebooks, marking the first time Samsung has supplied LG with OLED panels, according to Korean media reports.

Before microLED technology becomes mature for commercial use, miniLED-backlit LCD panels will compete with OLED panels for application to high-end automotive displays.

Display panel makers" production utilization rates are expected to remain at low levels while panel prices will stay stable in the first quarter of 2023, according to industry sources.

TFT-LCD panel maker Innolux has undertaken zero-waste and zero-pollution automation of its liquid crystal extraction process, according to the company.

Although LCD panel makers have recently seen a short-term surge of their capacity utilization rate to 60-70%, up from 60% in September 2022, most makers in the line believe demand for their products will remain weak in 2023.

As it will take time for the sagging global economy to recover, panel demand from the primary application sectors, such as LCD TVs, monitors, notebooks, tablets and smartphones, will likely continue declining instead of picking up in 2023, according to industry sources.

Samsung has struck LTAs for the supply of TV panels with AU Optronics (AUO), China Star Optoelectronics Technology (CSOT) and HKC, according to industry sources.

LG Display (LGD) may continue to scale down its LCD TV panel production, having closed its 7.5G fab in Paju, South Korea, at the end of 2022, according to industry sources.

Price for handset panels have dropped further in the first quarter of 2023, while quotes for TV and IT display products hold steady, according to industry sources.

Despiting the rising popularity of OLED panels among notebook brands, miniLED-based displays have also been expanding their presence in the notebook market.

While LCD panels have been dominantly used in automotive displays, demand for higher-quality in-vehicle displays will lead to competition between OLED and LCD panels, according to Taiwan-based LCD DDI (display driver IC) and TDDI (touch & display driver integrated IC) design houses.

More panel makers, including BOE Technology and Sharp, have begun churning out OLED displays for notebook applications as notebook brands have added more OLED-based models to their offerings.

The top and the bottom line fell short of expectations and the table below helps explain why. Keep in mind that LPL gets a lift from seasonality as the company moves closer towards the holidays. Accordingly, Q3 guidance called for shipments of display panels to increase by mid-single digits QoQ and average selling prices or ASP to increase by 20% QoQ. However, shipments instead declined by 2% QoQ and ASP increased by 19% QoQ to $675 in Q3, less than the $750 a year ago. Capacity (M m²) Shipment (M m²) ASP/m²

Management provided some color as to why results fell short. LPL continued to suffer from headwinds like the current decline in prices for LCD display panels, but there were unexpected surprises as well. LPL has benefited for some time from growing shipments and demand for OLED display panels, particularly for OLED TVs, which increased by 20% YoY in the first half of 2022, but this pocket of strength started to falter in Q3. From the Q3 earnings call: “With worsening macro economy in Q3, panel demand fell more sharply than expected, with sluggish sales by set makers, large inventory reduction, and stronger standards for inventory operations. In Europe, the biggest market for OLED TV, consumer confidence contracted rapidly following the Russia-Ukraine war and energy crisis, pulling down actual set sales to the negative territory. Demand reduction has been most pronounced where the company is strongest in high-end TV and IT and our business performance in Q3 underperformed our guidance.”

It’s probably also worth pointing out that LPL paid out a dividend of $0.26 earlier this year, which gives LPL a yield of 5.9%. This could be seen as another plus for LPL. On the other hand, it’s doubtful whether LPL will be able to continue to pay a dividend with the company losing money. The odds the dividend gets dropped are very high.

LPL got some good news in Q3. For instance, COVID-19 lockdowns in China, which were a major factor in Q2, eased up in Q3. In addition, LCD manufacturers, particularly in China, continue with their efforts to bring some semblance of stability to the LCD market by cutting back on production output in order to boost prices.

However, the few positives were overshadowed by the many negatives. Not only is there still no solution to old problems like the imbalance between supply and demand in the LCD market, but problems have popped up in the OLED TV segment. Until recently, this market segment bucked the trend by outperforming.

For instance, sales of OLED TVs grew by 20% YoY in the first half of 2022, even though the market for TVs declined by 10%. The OLED market is considered one of LPL’s strengths, if not the biggest one, especially with LPL having a virtual monopoly in large OLED TV panels. However, it now seems the OLED TV market is not so resilient after all as once assumed.

I am neutral on LPL as stated before in a previous article. It’s understandable if there are people out there who are thinking about whether LPL is a buy. Valuations are low in certain aspects, even if LPL is losing money. The stock price is close to the lowest it"s been in decades. On the other hand, anyone considering LPL has a lot of hurdles to overcome.

Not only is LPL in the red, but it could stay there for quite some time with the display market set up the way it is. Panel demand is going down and so too are prices. The LCD market has not been able to find a permanent solution for the imbalances causing problems. The European economy looks more likely to get worse than better, which suggests LPL has not seen the last of the setbacks in the OLED market.

Bottom line, there are simply too many issues out there that need to be resolved. While a few may be willing to take a gamble on a stock that is priced as low as its been in decades, most are unlikely to do so with LPL having so many problems in need of fixing. LPL has yet to make a truly compelling case in favor of going long. As long as this is the case, LPL is a pass.

HONG KONG—Signs of a sluggish back-to-school season for consumer electronics in the U.S. and weak demand in Europe have hit prices of liquid-crystal-display panels sharply, and some Asian makers of the components are forecasting continued weakness this year.

Manufacturers of LCDs—which are used in a variety of devices including computers, tablets and televisions—boosted output from last year, anticipating stronger demand for flat-screen TVs ahead of the World Cup soccer tournament. But the industry is now faced with excess panel supply as retail inventories rise because of a slowdown in consumer purchases amid global economic uncertainty.

Typical LCDs are edge-lit by a strip of white LEDs. The 2D backlighting system in Pro Display XDR is unlike any other. It uses a superbright array of 576 blue LEDs that allows for unmatched light control compared with white LEDs. Twelve controllers rapidly modulate each LED so that areas of the screen can be incredibly bright while other areas are incredibly dark. All of this produces an extraordinary contrast that’s the foundation for XDR.

With a massive amount of processing power, the timing controller (TCON) chip utilizes an algorithm specifically created to analyze and reproduce images. It controls LEDs at over 10 times the refresh rate of the LCD itself, reducing latency and blooming. It’s capable of multiple refresh rates for amazingly smooth playback. Managing both the LED array and LCD pixels, the TCON precisely directs light and color to bring your work to life with stunning accuracy.

The Hisense U8H matches the excellent brightness and color performance of much pricier LCD TVs, and its Google TV smart platform is a welcome addition. But it’s available in only three screen sizes.

The Hisense U8H is the best LCD/LED TV for most people because it delivers the performance of a much pricier TV yet starts at under $1,000, for the smallest (55-inch) screen size. This TV utilizes quantum dots, a full-array backlight with mini-LEDs, and a 120 Hz refresh rate to deliver a great-looking 4K HDR image. It’s compatible with every major HDR format. And it’s equipped with two full-bandwidth HDMI 2.1 inputs to support 4K 120 Hz gaming from the newest Xbox and PlayStation consoles. Add in the intuitive, fully featured Google TV smart-TV platform, and the U8H’s price-to-performance ratio is of inarguable value.

Chief among the U8H’s many strengths is its impressive peak brightness. When sending it HDR test patterns, I measured an average brightness of 1,500 nits, with peaks just north of 1,800 nits (a measurement of luminance; see TV features, defined for more info). To put that into perspective, consider that the 65-inch version of our budget 4K TV pick (the TCL 5-Series) typically costs around half as much as the 65-inch U8H but achieves only around 30% to 40% of its brightness. On the other side of the coin, the 65-inch version of our upgrade pick (the Samsung QN90B) costs almost twice as much as the 65-inch U8H, but it achieves only nominally higher brightness. Adequate light output creates convincing highlights and image contrast and (when necessary) combats ambient light from lamps or windows. It is a necessity for any TV worth buying—especially if you hope to watch HDR movies or play HDR games—and the U8H simply outpaces most TVs in its price range (and some in the next price bracket up, too).

Key to this functionality is the U8H’s employment of mini-LED backlighting with local dimming, which allows this TV to produce very bright light while still maintaining satisfyingly deep black levels that are typically free of blooming (or light bleed that’s visible around bright objects against a dark backdrop). This not only ensures impressive image contrast, it also makes the U8H a viable choice for most rooms, whether they’re brighter than average or dimmed down like a movie theater.

That’s not to say the U8H has pixel-precise light control—it’s not an OLED TV, after all—but it does a terrific job most of the time. In fact, in our tests, the U8H bested last year’s upgrade pick, the Samsung QN90A, in certain scenarios: The intro to Guillermo del Toro’s Cabinet of Curiosities on Netflix features the filmmaker against a pitch-black backdrop. Though last year’s QN90A failed to maintain perfect control over dimming elements during this scene (the black backdrop brightened distractingly once a sufficient amount of brighter content appeared on screen), the U8H did not. (For the record, the newer QN90B also passed this test.) The U8H’s mini-LEDs also help the screen look uniformly bright: Although the U8H is still not as good as an OLED TV in this respect, it shows very little indication of being a backlight-driven display, even during tricky scenes with large swaths of dim lighting.

In terms of design, the Hisense U8H is not as svelte as our upgrade pick, but it’s plenty sturdy and doesn’t look or feel cheap. Two narrow, metal feet jut out from beneath the panel and steadily hold the TV. They can be attached in two separate spots, either closer in toward the middle of the panel or out toward the edges, to account for different-size TV stands. The feet are also equipped with cable organization clasps—a nice touch for keeping your TV stand free of cable clutter. Though the TV is primarily plastic, its bezels are lined with metal strips, providing a bit more durability in the long run. I moved it around my home, and it was no worse for wear, but we’ll know more after doing some long-term testing.

The Hisense U8H has some difficulties with banding, or areas of uneven gradation, where transitions that should appear smooth instead look like “bands” of color (sometimes also called posterization). Like many current 4K HDR TVs, the U8H uses an 8-bit panel rather than a 10-bit panel, which affects the color decoding and color presentation process. This is usually relevant only with HDR video and games. When playing games on the PlayStation 5 and Xbox Series X, I saw a few instances where the content wasn’t rendered correctly and displayed ugly splotches of color on the screen. However, this almost always occurred during static screens (such as a pause menu or loading screen); I rarely spotted it during actual gameplay. Hisense has stated that it would address the problem in a future firmware update, but at the time of writing it was still present. This is a flaw that may give dedicated gamers pause, but we don’t consider it to be a dealbreaker for most people.

Finally, like most TVs that use vertical alignment (VA) LCD panels, the U8H has a limited horizontal viewing angle, which may be a bit annoying if you’re hoping to entertain a large crowd. Our upgrade pick uses a special wide-angle technology to address this.

LCD TV Panel Market Size is projected to Reach Multimillion USD by 2028, In comparison to 2021, at unexpected CAGR during the forecast Period 2022-2028.

This research report is the result of an extensive primary and secondary research effort into the LCD TV Panel market. It provides a thorough overview of the market"s current and future objectives, along with a competitive analysis of the industry, broken down by application, type and regional trends. It also provides a dashboard overview of the past and present performance of leading companies. A variety of methodologies and analyses are used in the research to ensure accurate and comprehensive information about the LCD TV Panel Market.

The Global LCD TV Panel market is anticipated to rise at a considerable rate during the forecast period, between 2023 and 2028. In 2021, the market is growing at a steady rate and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.

LCD displays utilize two sheets of polarizing material with a liquid crystal solution between them. An electric current passed through the liquid causes the crystals to align so that light cannot pass through them. Each crystal, therefore, is like a shutter, either allowing light to pass through or blocking the light. LCD panel is the key components of LCD display. And the price trends of LCD panel directly affect the price of liquid crystal displays. LCD panel consists of several components: Glass substrate, drive electronics, polarizers, color filters etc. Only LCD panel applied for TV will be counted in this report.

Due to the COVID-19 pandemic, the global LCD TV Panel market size is estimated to be worth USD 54770 million in 2022 and is forecast to a readjusted size of USD 62410 million by 2028 with a CAGR of 2.2% during the forecast period 2022-2028. Fully considering the economic change by this health crisis, 32"" and Below accounting for % of the LCD TV Panel global market in 2021, is projected to value USD million by 2028, growing at a revised % CAGR from 2022 to 2028. While Residential segment is altered to an % CAGR throughout this forecast period.

Global LCD TV Panel key players include Samsung Display, LG Display, Innolux Crop, AUO, CSOT, etc. Global top five manufacturers hold a share over 80%.

The research report has incorporated the analysis of different factors that augment the market’s growth. It constitutes trends, restraints, and drivers that transform the market in either a positive or negative manner. This section also provides the scope of different segments and applications that can potentially influence the market in the future. The detailed information is based on current trends and historic milestones. This section also provides an analysis of the volume of production about the global market and about each type from 2017 to 2028. This section mentions the volume of production by region from 2017 to 2028. Pricing analysis is included in the report according to each type from the year 2017 to 2028, manufacturer from 2017 to 2022, region from 2017 to 2022, and global price from 2017 to 2028.

This LCD TV Panel Market Research/Analysis Report Contains Answers to your following Questions ● What are the global trends in the LCD TV Panel market? Would the market witness an increase or decline in the demand in the coming years?

● What is the estimated demand for different types of products in LCD TV Panel? What are the upcoming industry applications and trends for LCD TV Panel market?

● What Are Projections of Global LCD TV Panel Industry Considering Capacity, Production and Production Value? What Will Be the Estimation of Cost and Profit? What Will Be Market Share, Supply and Consumption? What about Import and Export?

● How big is the opportunity for the LCD TV Panel market? How will the increasing adoption of LCD TV Panel for mining impact the growth rate of the overall market?

Large LCD panel prices have been continuously increasing for last 10 months due to an increase in demand and tight supply. This has helped the LCD industry to recover from drastic panel price reductions, revenue and profit loss in 2019. It has also contributed to the growth of Quantum Dot and MiniLED LCD TV.

Strong LCD TV panel demand is expected to continue in 2021, but component shortages, supply constraints and very high panel price increase can still create uncertainties.

LCD TV panel capacity increased substantially in 2019 due to the expansion in the number of Gen 10.5 fabs. After growth in 2018, LCD TV demand weakened in 2019 caused by slower economic growth, trade war and tariff rate increases. Capacity expansion and higher production combined with weaker demand resulted in considerable oversupply of LCD TV panels in 2019 leading to drastic panel price reductions. Some panel prices went below cash cost, forcing suppliers to cut production and delay expansion plans to reduce losses.

​Panel over-supply also brought down panel prices to way lower level than what was possible through cost improvement. Massive 10.5 Gen capacity that can produce 8-up 65" and 6-up 75" panels from a single mother glass substrate helped to reduce larger size LCD TV panel costs. Also extremely low panel price in 2019 helped TV brands to offer larger size LCD TV (>60-inch size) with better specs and technology (Quantum Dot & MiniLED) at more competitive prices, driving higher shipments and adoption rates in 2019 and 2020.

While WOLED TV had higher shipment share in 2018, Quantum Dot and MiniLED based LCD TV gained higher unit shares both in 2019 and 2020 according to Omdia published data. This trend is expected to continue in 2021 and in the next few years with more proliferation of Quantum Dot and MiniLED TVs.

Panel suppliers’ financial results suffered in 2019 as they lost money. Suppliers from China, Korea and Taiwan all lowered their utilization rates in the second half of 2019 to reduce over-supply. Very low prices combined with lower utilization rates made the revenue and profitability situation for panel suppliers difficult in 2019. BOE and China Star cut the utilization rates of their Gen 10.5 fabs. Sharp delayed the start of production at its 10.5 Gen fab in China. LGD and Samsung display decided to shift away from LCD more towards OLED and QDOLED respectively. Both companies cut utilization rates in their 7, 7.5 and 8.5 Gen fabs. Taiwanese suppliers also cut their 8.5 Gen fab utilization rates.

Some suppliers also shifted capacity away from TV to other applications. In summary, drastic price reduction resulted in a cut in utilization rates, delays in fab construction and ramp-ups and the closing down of older fabs, or conversion to OLED or QDOLED fabs. This helped to reduce oversupply.

An increase in demand for larger size TVs in the second half of 2020 combined with component shortages has pushed the market to supply constraint and caused continuous panel price increases from June 2020 to March 2021. Market demand for tablets, notebooks, monitors and TVs increased in 2020 especially in the second half of the year due to the impact of "stay at home" regulations, when work from home, education from home and more focus on home entertainment pushed the demand to higher level.

With stay at home continuing in the firts half of 2021 and expected UEFA Europe football tournaments and the Olympic in Japan (July 23), TV brands are expecting stronger demand in 2021. The panel price increase resulting in higher costs for TV brands. It has also made it difficult for lower priced brands (Tier2/3) to acquire enough panels to offer lower priced TVs. Further, panel suppliers are giving priority to top brands with larger orders during supply constraint. In recent quarters, the top five TV brands including Samsung, LG, and TCL have been gaining higher market share.

From June 2020 to January 2021, the 32" TV panel price has increased more than 100%, whereas 55" TV panel prices have increased more than 75% and the 65" TV panel price has increased more than 38% on average according to DSCC data. Panel prices continued to increase through Q1 and the trend is expected to continue in Q2 2021 due to component shortages.

In last few months top glass suppliers Corning, NEG and AGC have all experienced production problems. A tank failure at Corning, a power outage at NEG and an accident at an AGC glass plant all resulted in glass supply constraints when demand and production has been increasing. In March this year Corning announced its plan to increase glass prices in Q2 2021. Corning has also increased supply by starting glass tank in Korea to supply China’s 10.5 Gen fabs that are ramping up. Most of the growth in capacity is coming from Gen 8.6 and Gen 10.5 fabs in China.

Major increases in panel prices from June 2020, have increased costs and reduced profits for TV brand manufacturers. TV brands are starting to increase TV set prices slowly in certain segments. Notebook brands are also planning to raise prices for new products to reflect increasing costs. Monitor prices are starting to increase in some segments. Despite this, buyers are still unable to fullfill orders due to supply issues.

TV panel prices increased in Q4 2020 and are also expected to increase in the first half of 2021. This can create challenges for brand manufacturers as it reduces their ability to offer more attractive prices in coming months to drive demand. Still, set-price increases up to March have been very mild and only in certain segments. Some brands are still offering price incentives to consumers in spite of the cost increases. For example, in the US market retailers cut prices of big screen LCD and OLED TV to entice basketball fans in March.

Higher LCD price and tight supply helped LCD suppliers to improve their financial performance in the second half of 2020. This caused a number of LCD suppliers especially in China to decide to expand production and increase their investment in 2021.

New opportunities for MiniLED based products that reduce the performance gap with OLED, enabling higher specs and higher prices are also driving higher investment in LCD production. Suppliers from China already have achieved a majority share of TFT-LCD capacity.

BOE has acquired Gen 8.5/8.6 fabs from CEC Panda. ChinaStar has acquired a Gen 8.5 fab in Suzhou from Samsung Display. Recent panel price increases have also resulted in Samsung and LGD delaying their plans to shut down LCD production. These developments can all help to improve supply in the second half of 2021. Fab utilization rates in Taiwan and China stayed high in the second half of 2020 and are expected to stay high in the first half of 2021.

Price increases for TV sets are still not widespread yet and increases do not reflect the full cost increase. However, if set prices continue to increase to even higher levels, there is the potential for an impact on demand.

QLED and MiniLED gained share in the premium TV market in 2019, impacting OLED shares and aided by low panel prices. With the LCD panel price increases in 2020 the cost gap between OLED TV and LCD has gone down in recent quarters.

OLED TV also gained higher market share in the premium TV market especially sets from LG and Sony in the last quarter of 2020, according to industry data. LG Display is implimenting major capacity expansion of its OLED TV panels with its Gen 8.5 fab in China.Strong sales in Q4 2020 and new product sizes such as 48-inch and 88-inch have helped LG Display’s OLED TV fabs to have higher utilization rates.

Samsung is also planning to start production of QDOLED in 2021. Higher production and cost reductions for OLED TV may help OLED to gain shares in the premium TV market if the price gap continues to reduce with LCD.

Lower tier brands are not able to offer aggressive prices due to the supply constraint and panel price increases. If these conditions continue for too long, TV demand could be impacted.

Strong LCD TV demand especially for Quantum Dot and MiniLED TV is expected to continue in 2021. The economic recovery and sports events (UEFA Europe footbal and the Olympics in Japan) are expected to drive demand for TV, but component shortages, supply constraints and too big a price increase could create uncertainties. Panel suppliers have to navigate a delicate balance of capacity management and panel prices to capture the opportunity for higher TV demand. (SD)