oled vs lcd touch screen design factory

There are plenty of new and confusing terms facing TV shoppers today, but when it comes down to the screen technology itself, there are only two: Nearly every TV sold today is either LCD or OLED.

The biggest between the two is in how they work. With OLED, each pixel provides its own illumination so there"s no separate backlight. With an LCD TV, all of the pixels are illuminated by an LED backlight. That difference leads to all kinds of picture quality effects, some of which favor LCD, but most of which benefit OLED.

LCDs are made by a number of companies across Asia. All current OLED TVs are built by LG Display, though companies like Sony and Vizio buy OLED panels from LG and then use their own electronics and aesthetic design.

So which one is better? Read on for their strengths and weaknesses. In general we"ll be comparing OLED to the best (read: most expensive) LCD has to offer, mainly because there"s no such thing as a cheap OLED TV (yet).

At the other side of light output is black level, or how dark the TV can get. OLED wins here because of its ability to turn off individual pixels completely. It can produce truly perfect black.

The better LCDs have local dimming, where parts of the screen can dim independently of others. This isn"t quite as good as per-pixel control because the black areas still aren"t absolutely black, but it"s better than nothing. The best LCDs have full-array local dimming, which provides even finer control over the contrast of what"s onscreen -- but even they can suffer from "blooming," where a bright area spoils the black of an adjacent dark area.

Here"s where it comes together. Contrast ratio is the difference between the brightest and the darkest a TV can be. OLED is the winner here because it can get extremely bright, plus it can produce absolute black with no blooming. It has the best contrast ratio of any modern display.

One of the main downsides of LCD TVs is a change in picture quality if you sit away from dead center (as in, off to the sides). How much this matters to you certainly depends on your seating arrangement, but also on how much you love your loved ones.

A few LCDs use in-plane switching (IPS) panels, which have better off-axis picture quality than other kinds of LCDs, but don"t look as good as other LCDs straight on (primarily due to a lower contrast ratio).

OLED doesn"t have the off-axis issue LCDs have; its image looks basically the same, even from extreme angles. So if you have a wide seating area, OLED is the better option.

Nearly all current TVs are HDR compatible, but that"s not the entire story. Just because a TV claims HDR compatibility doesn"t mean it can accurately display HDR content. All OLED TVs have the dynamic range to take advantage of HDR, but lower-priced LCDs, especially those without local-dimming backlights, do not. So if you want to see HDR content it all its dynamic, vibrant beauty, go for OLED or an LCD with local dimming.

In our tests comparing the best new OLED and LCD TVs with HDR games and movies, OLED usually looks better. Its superior contrast and lack of blooming win the day despite LCD"s brightness advantage. In other words LCD TVs can get brighter, especially in full-screen bright scenes and HDR highlights, but none of them can control that illumination as precisely as an OLED TV.

OLED"s energy consumption is directly related to screen brightness. The brighter the screen, the more power it draws. It even varies with content. A dark movie will require less power than a hockey game or ski competition.

The energy consumption of LCD varies depending on the backlight setting. The lower the backlight, the lower the power consumption. A basic LED LCD with its backlight set low will draw less power than OLED.

LG has said their OLED TVs have a lifespan of 100,000 hours to half brightness, a figure that"s similar to LED LCDs. Generally speaking, all modern TVs are quite reliable.

Does that mean your new LCD or OLED will last for several decades like your parent"s last CRT (like the one pictured). Probably not, but then, why would you want it to? A 42-inch flat panel cost $14,000 in the late 90"s, and now a 65-inch TV with more than 16x the resolution and a million times better contrast ratio costs $1,400. Which is to say, by the time you"ll want/need to replace it, there will be something even better than what"s available now, for less money.

OLED TVs are available in sizes from 48 to 88 inches, but LCD TVs come in smaller and larger sizes than that -- with many more choices in between -- so LCD wins. At the high end of the size scale, however, the biggest "TVs" don"t use either technology.

You can get 4K resolution, 50-inch LCDs for around $400 -- or half that on sale. It"s going to be a long time before OLEDs are that price, but they have come down considerably.

LCD dominates the market because it"s cheap to manufacture and delivers good enough picture quality for just about everybody. But according to reviews at CNET and elsewhere, OLED wins for overall picture quality, largely due to the incredible contrast ratio. The price difference isn"t as severe as it used to be, and in the mid- to high-end of the market, there are lots of options.

OLED displays have higher contrast ratios (1 million : 1 static compared with 1,000 : 1 for LCD screens), deeper blacks and lower power consumption compared with LCD displays. They also have greater color accuracy. However, they are more expensive, and blue OLEDs have a shorter lifetime.

OLED displays offer a much better viewing angle. In contrast, viewing angle is limited with LCD displays. And even inside the supported viewing angle, the quality of the picture on an LCD screen is not consistent; it varies in brightness, contrast, saturation and hue by variations in posture of the viewer.

There are no geographical constraints with OLED screens. LCD screens, on the other hand, lose contrast in high temperature environments, and lose brightness and speed in low temperature environments.

Blue OLEDs degrade more rapidly than the materials that produce other colors. Because of this, the manufacturers of these displays often compensate by calibrating the colors in a way that oversaturates the them and adds a bluish tint to the screen.

With current technology, OLED displays use more energy than backlit LCDs when displaying light colors. While OLED displays have deeper blacks compared with backlit LCD displays, they have dimmer whites.

LCDs use liquid crystals that twist and untwist in response to an electric charge and are lit by a backlight. When a current runs through them, they untwist to let through a specific amount of light. They are then paired with color filters to create the display.

AMOLED (Active-Matrix Organic Light-Emitting Diode) is a different form of OLED used in some mobile phones, media players and digital cameras. It offers higher refresh rates with OLEDs and consume a lot less power, making them good for portable electronics. However, they are difficult to view in direct sunlight. Products with AMOLED screens include Galaxy Nexus, Galaxy S II, HTC Legend and PlayStation Vita.

Tech observers and investors revel in lively discussions about the latest, greatest gadget and whose bottom line will get the greatest bounce. They enjoy debating the intricacies and details of materials that contribute to these devices, and the related trends and developments.  For us at Corning, materials innovators for 165 years, it’s been great to see a recent uptick in discussions about OLED versus LCD display panel technology - a genuine #GlassAge debate.

Corning.com staff sat down with Mike Kunigonis, business director for Corning’s High Performance Displays Group, to understand key differences between OLED and LCD display technology.

Corning.com:  Thanks for your time today, Mike. Let’s start with a key question:  In the context of display panels, how does OLED technology work and what are the main differences between it and LCD technology?

MK: OLED stands for Organic Light-Emitting Diode, or Organic LED.  It’s an alternative to LCDs for consumer electronic devices that range in size from wearable to TVs. Like LCD, OLED is a type of panel that enables the displays on device screens. An OLED display picture is generated by turning on and off millions of tiny individual LEDs, each forming the individual pixels of a display. Compare this to LCD, where an always-on backlight projects light through a liquid crystal, sandwiched between two pieces of glass. When the liquid crystal is excited by an electrical current, it lets the light of an individual pixel pass through like a shutter. LCD and OLED display panels both excel at delivering vibrant consumer displays, each in its own unique way.

Corning.com: We’ve heard industry analysts with varying opinions on the benefits an OLED device offers. So why would a consumer prefer a device with an OLED display over an LCD display?

MK: Adoption of OLED displays on smaller, mobile devices is the driver behind most of today’s OLED industry growth, so let me focus on that. A handheld OLED display is attractive to consumers because of the industrial design and display attributes that this technology can support. For example, OLED displays can be curved, or be thinner, or have narrower bezels – or no bezels at all – or flex and bend.  Plus, an OLED display will be a great solution for virtual reality applications because it can provide high resolution and superior response time and latency.

OLED displays have several advantages over LCDs, including superior contrast, thinner profiles, and faster image refresh rates. Plus, they consume less power, and their production is more environmentally friendly than LCDs’.

However, there are tradeoffs. OLED displays are more susceptible to image “burn-in” after prolonged use, and they tend to burn out quicker, too. Their relatively short lifespans are tied to image brightness.

These concessions don’t always make sense for commercial applications, though commercial OLEDs are manufactured with these limitations in mind. For example, modern OLED signage displays protect against burn-in with self-healing technology. Though, as you might expect, their price point is much higher than their LCD alternatives’.

You may be wondering about some other terms we haven’t discussed yet, such as 4K, HiDPI, and Retina display. These describe screen resolutions, and while the subject of resolution could warrant an entire article, there are a few things you should know when selecting (or being sold) displays for your project.

Screen resolutions describe the number of pixels available to represent an image. Some common standards are SD, HD, and 4K, and resolutions can also be defined by horizontal and vertical pixel counts.

SD is easy to spot because it appears as that 4:3 (almost) squared image on older TVs instead of the widescreen, rectangular shape of modern displays. When you’re watching TV and you see an old show come on with black bars on each side, it’s because the show was produced in SD.

Screen resolutions used to be standardized and easy to understand. But with the proliferation of tablets, phones, gaming devices, and laptops, there are now too many to count.

So, now we can determine the number of pixels in a display from its resolution. But are those pixels compressed into a 40” TV or spread out across a 15’ video wall? The resolution alone does not tell us how good an image will look. The pixel density and the viewers’ distance from the screen do.

DPI (dots per inch) and PPI (pixels per inch) are measures of density that represent the number of pixels per inch of screen. HiDPI is a term used for displays with very high pixel density—usually at least 200 DPI. High-density displays came on our radar with iPhones. Since then, tablets, notebooks, and other HiDPI personal devices have followed.

Today, smartphones have DPIs climbing into the 500s, while an 8K TV might have a PPI of only 117. The reason for this disparity is perspective: the closer the viewer is to the screen, the higher DPI you’ll need for a crisp, seamless image. Though, the opposite is also true. You might not need to splurge on those 8K displays if the viewing area is far away. Most scoreboards and video walls have lower resolutions than a 4K TV—and much lower DPI.

“Retina display” is a proprietary term used by Apple. It refers to displays with a pixel density so high that the human eye cannot perceive the pixels. Apple introduced the term with the iPhone 4, which had 326 DPI. Steve Jobs qualified the screen as having imperceptible pixels at a distance of 12 inches.

Consider a “day in the life” of a commercial display. It is constantly on, perhaps 24 hours a day. If used for signage, it might show the same images over and over again, making it susceptible to burn-in. Depending on its location, it may be at risk of being bumped around by staff or patrons, and aesthetically it might require a perfectly rectangular frame to match up with adjacent screens or windows.

Consumer TVs are not built with these issues in mind. Their chassis are not as sturdy, and their components do not last as long as commercial displays’. Further, consumer TV designs are updated frequently, so you might have a hard time finding a replacement that matches the building’s other displays when the need arises.

Lastly, consumer displays may lack external control functionality. If your facility has multiple displays, you shouldn’t need someone to walk around with a TV remote to turn them on every day. Commercial displays come with standard control ports, so they can be tied into several types of control systems, enabling touchpanel control, scheduled operation, and more. An AV consultant can ensure you get the models you need for seamless integration.

When buying TVs for your commercial project, it’s best to understand your needs clearly and avoid getting distracted by buzzwords and tech hype. The battle between LCD and OLED technology is ongoing as manufacturers work to improve the image quality of LCDs and make OLEDs more durable and affordable.

OLED is the display technology that has everyone talking. Considering the inky shadows, vivid highlights, and lifelike colors that these panels can produce, it’s no wonder. For 2022, we’re offering this coveted display tech across a wide range of our ProArt Studiobook, Zenbook, and Vivobook families of laptops. From our affordable everyday laptops to our premium, luxury machines, you’ll find an OLED-equipped laptop that fits your needs and budget. So what sets these displays apart from the competition? Here, we’ll break down the LCD vs. OLED debate so that you can pick the best laptop for your needs.

If you bought a high-end smartphone in recent years, you likely already have an example of this premium panel tech ready to hand. Ever wonder why photos and videos seem to look better on your phone than your old laptop? That could be because OLED displays excel at producing lifelike images with vibrant colors and striking contrast.

Both LCD and OLED displays create the image on your screen using millions of individual pixels. However, on standard LCDs, those pixels are illuminated by an always-on backlight, usually an array of large LEDs, that light up the entire screen at once. It’s an efficient arrangement, but it hinders a display’s ability to produce inky shadows, since the black pixels still have some light behind them. On an OLED display, however, there is no backlight—instead, each pixel acts as its own light source, and can be turned on or off independently of the others. This means that black portions of an image can be truly black, because there’s no light source shining through behind them.

OLED panels also excel at displaying vibrant, lifelike colors. Typically, they offer wide color gamut coverage comparable with the color production of expensive studio-grade monitors. Between the intense colors, inky shadows, and striking highlights, OLED panels deliver an image that leaps off the screen. For media of all kinds, you’ll see the difference right away.

For folks who often use their laptops in well-lit rooms full of natural light, a display with a high peak brightness is crucial. Our Vivobook Pro 16X OLED, for example, offers a 550-nit peak brightness so that you can comfortably use the laptop wherever, whenever.

But a display’s low-light performance matters, too. You probably turn down the brightness when you’re in a dimly lit bedroom to conserve battery life—and so it doesn’t sear your eyes when you open a website with a white background. Unfortunately for LCD displays, their contrast and color production often suffer at low brightness levels, leading to a washed-out image where it’s hard to distinguish one color from another. An LCD might only cover 11% of the DCI-P3 color gamut at its lowest brightness setting. To make matters worse, many LCDs introduce distracting, annoying flicker at low brightness levels due to their use of pulse-width modulation (PWM) techniques.

OLED panels, on the other hand, shine in this scenario. Much more than LCDs, they can deliver the vibrant colors and striking contrast that makes your content immersive and text easy to read. ASUS OLED panels maintain 100% DCI-P3 color gamut coverage at both high and low brightness levels, giving you accurate, lifelike colors across the board. Our OLED panels are certified for flicker-free performance by TÜV Rheinland, too. For comfortable use in a wide range of scenarios, OLED panels are the way to go.

When many of us think about using our laptop, we imagine ourselves sitting directly in front of the screen. While this is how folks commonly use a laptop, it’s not the entire story. You’ve probably watched a movie on your laptop with a loved one, collaborated with a classmate on a project, or followed an online recipe as you cooked dinner. Look at an LCD display from a sharp angle, as you likely had to do in any of these instances, and you’ll often see an ugly, color-shifted image.

This is another circumstance where OLED panels stand out from the other options. While some types of LEDs, notably IPS panels, offer wide viewing angles, OLED displays tend to offer wider viewing angles than even the best LEDs. With an OLED-equipped laptop, you’ll always have a clear view of the screen, even in those regular moments when you’re not looking at it straight-on.

An LCD display has a single, always-on backlight that emits broad-spectrum white light similar to what you see during the daytime. That’s fine during typical working hours, but prolonged exposure to blue wavelengths in the evening hours can disrupt your circadian rhythm and make it harder for you to fall asleep.* That’s why we offer a range of Eye Care monitors that give you tools for reducing your exposure to blue light.

Another option is an OLED display. Since each pixel in an OLED panel is its own light source, these displays automatically emit less blue light than LCD options under almost all conditions—about 70% less, compared with standard LCD displays.** You’ll be much more able to browse your TikTok feed or catch a show before bedtime without throwing off your sleep schedule. And your eyes will get fatigued more slowly when you use your PC, making you better able to finish a creative project while you’re still feeling the inspiration.

There are LCD displays that deliver a credible HDR experience, but OLED displays are a more natural fit for the content. The infinite contrast of an OLED display lets you have a brightly shining pixel right next to a perfectly black one, perfect for displaying high-contrast scenes. Bright stars in the infinite blackness of space, fireworks bursting across a night sky, and the sun setting behind a natural landscape never looked so good as they do on an OLED display. Look for laptops with Dolby Vision support and a VESA DisplayHDR 400 True Black or DisplayHDR 500 True Black certification to ensure the best experience.

That said, you certainly can get an LCD display that’s primed and ready for HDR. Our ROG Zephyrus Duo 16 includes a display option with a full-array local-dimming (FALD) backlight comprising 512 Mini LEDs that approximate the contrast ratio that an OLED panel can achieve. On top of that, it offers an 1100-nit peak brightness and a VESA DisplayHDR 1000 certification. That increased high-end luminance means that you can see more detail in bright images than you would on an HDR display with lower peak brightness.

When you’re watching an action movie, cheering on your favorite athletes during March Madness, playing a round of Fortnite with your friends, or simply tracking the movement of your mouse cursor across the screen as you get some work done, the clarity of moving objects on your display matters. The key spec here is response time. Each pixel on any display takes a small but noticeable amount of time to transition from one color to the next. On a display with poor response time, this appears as a distracting blur that resolves and goes away when the image stops moving. Our OLED panels offer an exceptional 0.2ms response time that gives you absolute clarity in moving images. Comparable LCD displays can take up to 10ms to switch colors.

It’s not just the sharpness of any given image that’s improved by low response time. The accuracy of any given pixel is affected, as well. A typical 60Hz panel refreshes the content on the screen every 16.67 milliseconds. If a pixel takes 10ms to transition to the correct color, then it only actually spends 6.67ms displaying the correct color. A pixel that only needs 0.2ms to transition to the correct color displays that color for almost the entirety of the refresh cycle. Whether you’re watching an action-packed movie, cheering on your favorite sports team, or digging into a great nature documentary, you’ll see a clear image throughout instead of blurry motion.

However, not all LCD displays are built the same. Purchase a gaming laptop equipped with one of our ROG Nebula Displays, and you’ll enjoy a speedy 3ms response time. What’s more, LCD panels are capable of reaching refresh rates that OLED can’t currently match. Our ROG Strix SCAR laptops, for example, can be equipped with a lightning-quick 360Hz display. If you’re shopping for a laptop primarily for fast-paced competitive gaming, a high-refresh-rate LCD display is likely a better fit for you. Click here to read about our different families of gaming laptops.

As you read articles about OLED displays and watch reviews on YouTube, you might notice people talking about “burn-in.” More accurately known as image retention, this is a type of image distortion that can occur when users display static images or on-screen elements at peak brightness levels uninterrupted for many hours, if not days, at a time. Most folks simply don’t use their monitors in this way, so in real-world usage, you can purchase a laptop with an OLED display with the confidence that you’re unlikely to encounter image retention issues. For additional peace of mind, check out the results of a long-term uniformity test conducted by a trusted independent media outlet.

To provide an additional layer of protection against image retention, we include a suite of ASUS OLED Care settings in the easy-to-use MyASUS app. Pixel refresh launches a special screen saver when your display has been idle for 30 minutes that refreshes your screen pixels and optimizes picture quality. Pixel shift moves display pixels almost invisibly to help make sure that static images aren’t constantly displayed on your desktop. And we make it easy to adjust your Windows taskbar settings so that this static display element doesn’t cause any long-term image retention issues.

Some best practices can give you even more assurance that your OLED display will deliver a pristine image over the expected lifetime of the device—and they’re things that you’d likely already do with your laptop anyway. It’s prudent to have the display turn off due to inactivity after a certain amount of time. Rather than leave the brightness level at maximum constantly, it’s a good idea to dial back the display brightness to best fit the surrounding ambient light. Both of these prudent measures help extend battery life, as well, so you likely do these things with your laptops anyway. Finally, our OLED-equipped laptops ship with Dark Mode enabled in Windows by default so that static UI elements aren’t unnecessarily bright.

For most users, an OLED panel is a better fit than an LCD panel. The infinite contrast these displays provide make them more comfortable to use in a wide range of applications. Whether you’re connecting with friends on social media, skimming through your email, watching the latest show, or just browsing your favorite sites, an OLED panel will elevate your experience. Ultra-wide viewing angles let you share any of these things with family, friends, coworkers, and clients. And the list goes on—this display option sets you up for immersive HDR media, takes care of your eyes with its reduced blue light emission, and gives you exceptional clarity in moving images.

There are folks out there for whom LCD panels are a superior choice. Gamers, in particular, benefit from the sky-high refresh rates and ever-lowering response times afforded by LCDs. And those who want an HDR experience augmented by the absolute highest peak brightness levels may prefer an LCD equipped with an ultra-bright FALD backlight.

For just about everyone else, the advantages of OLED panels make them the clear winner of the LCD vs. OLED debate. For too long, display aficionados had to hunt for devices equipped with this class-leading tech. Now, we’re offering OLED panels across a wide range of laptops.

Looking for a highly portable laptop with a detachable keyboard? Check out the eminently affordable Vivobook 13 Slate OLED. Need a blend of performance, portability, and elegance? The Zenbook Flip 14 OLED gives you muscular performance with its AMD Ryzen 5000-series CPU. For creators, we have a wide range of laptops equipped with OLED panels. Click here to learn more. For every budget, need, and preference, we have an OLED laptop ready and waiting. Find your next laptop today.

In market, LCD means passive matrix LCDs which increase TN (Twisted Nematic), STN (Super Twisted Nematic), or FSTN (Film Compensated STN) LCD Displays. It is a kind of earliest and lowest cost display technology.

LCD screens are still found in the market of low cost watches, calculators, clocks, utility meters etc. because of its advantages of low cost, fast response time (speed), wide temperature range,  low power consumption, sunlight readable with transflective or reflective polarizers etc.  Most of them are monochrome LCD display and belong to passive-matrix LCDs.

TFT LCDs have capacitors and transistors. These are the two elements that play a key part in ensuring that the TFT display monitor functions by using a very small amount of energy without running out of operation.

Normally, we say TFT LCD panels or TFT screens, we mean they are TN (Twisted Nematic) Type TFT displays or TN panels, or TN screen technology. TFT is active-matrix LCDs, it is a kind of LCD technologies.

Actually, IPS technology is a kind of TFT display with thin film transistors for individual pixels. But IPS displays have superior high contrast, wide viewing angle, color reproduction, image quality etc. IPS screens have been found in high-end applications, like Apple iPhones, iPads, Samsung mobile phones, more expensive LCD monitors etc.

Both TFT LCD displays and IPS LCD displays are active matrix displays, neither of them can produce color, there is a layer of RGB (red, green, blue) color filter in each LCD pixels to make LCD showing colors. If you use a magnifier to see your monitor, you will see RGB color. With switch on/off and different level of brightness RGB, we can get many colors.

Neither of them can’t release color themselves, they have relied on extra light source in order to display. LED backlights are usually be together with them in the display modules as the light sources. Besides, both TFT screens and IPS screens are transmissive, it will need more power or more expensive than passive matrix LCD screens to be seen under sunlight.  IPS screens transmittance is lower than TFT screens, more power is needed for IPS LCD display.

If you’re designing a display application or deciding what type of TV to get, you’ll probably have to choose between an OLED or LCD as your display type.

LCDs utilize liquid crystals that produce an image when light is passed through the display. OLED displays generate images by applying electricity to organic materials inside the display.OLED and LCD Main Difference:

graphics and images visible. This is the reason you’re still able to see light coming through on images that are meant to be dark on an LCD monitor, display, or television.

OLEDs by comparison, deliver a drastically higher contrast by dynamically managing their individual pixels. When an image on an OLED display uses the color black, the pixel shuts off completely and renders a much higher contrast than that of LCDs.OLED vs LCD - Who is better at contrast?

Having a high brightness level is important if your display is going to be used in direct sunlight or somewhere with high ambient brightness. The display"s brightness level isn"t as important if it’s going to be used indoors or in a low light setting.OLED vs LCD - Who is better at Brightness?

Have you ever looked at a screen from an angle and noticed that the images became washed out or shadowy? The further away you get from the “front and center” view, the worse the image appears to be. This is an example of viewing angles in action – the wider the viewing angle, the better the images on screen will appear as you view them from different vantage points.

This means the display is much thinner than LCD displays and their pixels are much closer to the surface of the display, giving them an inherently wider viewing angle.

You’ll often notice images becoming distorted or losing their colors when tilting an LCD or when you view it from different angles. However, many LCDs now include technology to compensate for this – specifically In-Plane Switching (IPS).

LCDs with IPS are significantly brighter than standard LCDs and offer viewing angles that are on-par with OLEDs.OLED vs LCD - Who is better at Viewing Angles?

LCDs have been on the market much longer than OLEDs, so there is more data to support their longevity. On average LCDs have proven to perform for around 60,000 hours (2,500) days of operation.

With most LCDs you can expect about 7 years of consistent performance. Some dimming of the backlight has been observed but it is not significant to the quality of the display.

OLEDs are a newer technology in the display market, which makes them harder to fully review. Not only does OLED technology continue to improve at a rapid pace, but there also hasn’t been enough time to thoroughly observe their performance.

You must also consider OLED’s vulnerability to image burn-in. The organic material in these displays can leave a permanent afterimage on the display if a static image is displayed for too long.

So depending on how your OLED is used, this can greatly affect its lifespan. An OLED being used to show static images for long periods of time will not have the same longevity as one displaying dynamic, constantly moving images.OLED vs LCD - Which one last longer?

There is not yet a clear winner when it comes to lifespans between LCD and OLED displays. Each have their advantages depending on their use-cases. It’s a tie!

For a display application requiring the best colors, contrast, and viewing angles – especially for small and lightweight wearable devices – we would suggest an OLED display.

Or, you’re looking for bids and contract proposals from manufacturers but aren’t confident in their ability to understand your complex product needs and design demands.

As a leading display and touch manufacturer, New Vision Display (NVD) has tackled these challenges every day for the past 30 years. With manufacturing and engineering expertise that spans the globe, NVD delivers custom display and touch solutions that take your company to the next level.

Depending on the manufacturer you work with, it may not be clear who is actually doing the design, engineering and manufacturing work — and who is just handling correspondence, sales and project management.

At NVD, all of the sales team members have extensive experience in the display industry.Management, leadership and internal business units also have first-hand knowledge of how to design, develop, and manufacture custom products that work for you. In this way, subject matter expertise isn’t concentrated in the hands of just a few people — it’s part of the very culture of NVD.

For instance, NVD’s comprehensive portfolio of display and touch solutions is incredibly diverse, with expertise in some of the most difficult verticals, such as:

No problem. NVD works with you to arrive at a custom display and/or touch solution that checks all of your boxes, with an eye toward the final application environment.

Thus, you’re not hamstrung by inefficient supply chains, communication breakdowns or stifling language barriers that often accompany other manufacturers. NVD can respond faster, quote quicker and design better than competitors — all from a single source of trust and a single point of contact.

While other companies may not even own their own factories or build their own products (instead covertly outsourcing that work to overseas subcontractors), NVD has a large in-house team of design engineers and factory personnel dedicated to your project.

We’ve discussed at length why companies are often better suited going the custom route, rather than opting for a standard product. In short, custom parts are 100% trackable around the world, so the time, money and design you’ve put into the development process with NVD is yours alone.

While your competitors are fighting for margins with off-the-shelf standard touch products, NVD designs custom display and touch solutions with cost efficiency and application-specific implementations in mind. If a component needs to be adjusted or optimized in the design process, you’re not boxed into a one-size-fits-all model — NVD can update a display or touch panel design or layout so that it’s as innovative and technically advanced as possible.

And NVD doesn’t just pick up your blueprints and race toward an end product. Custom solutions are purpose-fit for each customer, and the design process is steered by factory engineers working toward the right solution, not just the easiest solution.

NVD does an enormous amount of iteration and documentation to get the design and development process completely to spec. With milestones and timelines fully laid out, NVD moves quickly and flexibly to meet customer demands, from the initial definition and concepting phases of production to a full-scale mass-market launch.

Ready to get started or learn more about how we can help your business? Call us at +1-855-848-1332 or fill out the form below and a company representative will be in touch within 1 business day.

In May of 2018, the industry was introduced to the first iPhone X Aftermarket LCD. With the release of the iPhone XS series, iPhone 11 Pro series, 12 series, and iPhone 13 series — Apple OLEDs have been raved and reviewed as "record-setting". When it comes to repairing these OLED-using devices, there are two options that you"ll see most often: Hard and Soft OLEDs. Although both of these options provide various benefits, there are still a handful of downfalls to consider before choosing what to repair with in your cell phone repair store.

For an in-depth breakdown, watch our RepairTalk Live episode where Product Quality Technician Luke Nowland dives into the detail of what makes up a hard OLED, soft OLED, and Incell display.

Hard OLEDs are manufactured using a glass substrate. Glass is the material of choice for flat display assemblies, as the manufacturing process is very mature and all variables are easily controlled. Although the glass makeup has its benefits, it is more physically fragile and easy to break. Shock and deformation can cause this assembly to crack. Therefore, care must be used in the installation of the part. Due to the design of the phones and material limitations of the hard OLED, there is a slightly larger border between the bottom of the display and the bottom of the frame.

Soft OLEDs are manufactured on a flexible plastic substrate. The soft OLEDs are more resilient to shock and slight deformation, meaning it’s a great option for an end-user who frequently drops their device. While the soft OLED itself is more resistant to damage, this does not provide any protection for the outer glass lens or other components.

Although it is a durable screen assembly, because it is made with plastic, it does not age as well internally as the hard OLED. Even the engineered plastic substrate of the soft OLED cannot be as pure or non-reactive as the glass substrate of a traditional hard OLED. Plastic is also a better thermal insulator than glass. These various factors mean that a soft OLED will tend to age (develop burn-in) more rapidly than a similar hard OLED.

Quality: FixPremium Hard -The display sold as Fixpremium Hard is manufactured to the same standards, specifications and materials as the original. We have been involved in the manufacture of FixPremium quality displays ourselves to offer you high quality at an affordable price. Thanks to Hard OLED display technology, it is possible to maintain luminance, viewing angles and colour reproduction exactly like the original. This is a copy of the original, while a display supplied as FixPremium Hard may (in rare cases) have minimal variations in functionality, quality or appearance. To learn more about originality, read our blog, where we cover the issue of originality in more detail.