switch lite lcd screen free sample

Your Nintendo Switch Lite LCD screen no longer displays anything and remains desperately black while the console is on and producing sound normally ... Vertical lines or tasks have appeared on the screen and interfere with the use of the console since the display has become illegible? The LCD screen is an element of wear and prevents using the console but you are in luck since the LCD screen can separate from the touch screen on the Nintendo Switch Lite. How to do ? Just follow the advice of SOSav experts in this completely free repair guide, which details all the steps necessary to change your Nintendo Switch Lite LCD screen yourself. Each step is illustrated and commented on in order to prove to you that the Switch Lite repair is accessible to everyone.

Why change my Nintendo Switch Lite LCD screen myself? To avoid having to buy a new console or to call on a console repairer! You make a real saving especially since you do not have the manpower to pay insofar as it is you who makes the repair Switch Lite! But it is also ecological since you do not participate in the creation of unnecessary e-waste! You do not fall into the trap of planned obsolescence and you take the right reflexes to apply to all the devices of your daily life!

switch lite lcd screen free sample

For gluing the screen and digitizer back in, I would strongly recommend liquid glue, like Zhanlida T-8000 for example. You can apply it very precisely and you can also correct/remove it if needed pretty easily. I used this stuff to repair around 200 phones and tablets in the last couple of years and were never disappointed.

Also I would remove the digitizer AND the screen together, before removing the screen first from the digitizer… This will make the process of removing the screen from the digitizer a lot easier and safer.

I have ordered a crystal replacement case and a used lite with a scratched digitizer.. Have glued in the replacement digitizer so far, the console should arrive tomorrow.

switch lite lcd screen free sample

Nintendo"s newest console, the Switch, has been a massive comeback for the Japanese video game giant after the Wii U failed to draw much interest. The Switch is one of Nintendo"s best-selling devices ever, despite hardware that lags behind the competition in terms of power. The Switch Lite builds on that success with similar hardware, complete compatibility, and an even more portable form factor.

Where the original Switch is a hybrid portable console, the Switch Lite is a more traditional handheld gaming device. It still provides most of the best features of the full-sized Switch, but it"s also Nintendo"s only pure portable since the discontinuation of the 3DS family of handhelds.

It"s hard not to swoon at the sight of the Switch Lite. The handheld console is cute and compact, featuring unique color options, bright white buttons, and joysticks wrapped around a downsized screen. The whole unit is about the size of a beefy phablet. The screen alone is about the size of an iPhone SE.

Compared to its larger cousin, this device is light and slim, with a smooth matte surface that spills across the entire unit in a beautiful, uninterrupted fashion. Whereas the regular Switch creates a stark contrast between each Joy-Con and the console, the Lite is one continuous body that creates a sleeker look and sturdier feel.

Looking at both Switches side-by-side, the Lite isn"t massively smaller in comparison, but it seems that way when you swap between the two. The reduction in size and weight doesn"t make it challenging to use for those with larger hands.

The screen has been decreased from 6.2 inches to 5.5 inches, still sporting the same plastic overlay above it (meaning you"ll want to get a glass protector to prevent scratches), and the length and height have been trimmed down a good bit. The most obvious change here is the overall length of the Lite, which is slimmer by roughly the size of an entire Joy-Con on one side.

The smaller size is because the regular Switch has removable controllers, and the Lite does not. The compromise on its size is that you can"t take your Joy-Cons off and instantly start playing a local multiplayer game. Although that might be disappointing for some, the Lite now feels much better for long handheld gaming sessions when compared to the bulkier model.

Aside from the lack of removable controllers, the Lite features the same layout as the Joy-Con inputs, down to the spacing and functions. On the left are two shoulder buttons, a minus button (select), a joystick, a directional pad, and a screenshot button. The right side is mostly the same, with two more shoulders, a plus button (start), four inputs, another joystick, and a home button.

Where there’s usually a kickstand on the Switch with a hidden SD card slot, this version drops that option (since you can no longer remove the Joy-Con for tabletop mode) and adds a small door for expanding your storage. The kickstand was flimsy anyway, so you likely won’t miss it.

There’s still the issue with the USB-C port sticking straight out of the bottom, making it hard to sit flat against something, but this is somewhat less annoying since you’ll likely be holding it while gaming. Unfortunately, the Lite does not fit into the dock that came with a Switch. If you want to charge it, you have to plug it directly into the included USB-C charger or the one on a regular Switch, as they’re the same.

Since the Lite is exclusively handheld, there’s no dock to worry about here, but make sure your console has enough juice before beginning setup. Setup starts with pushing the power button on the top and is facilitated by an on-screen guide that helps you set up the usual stuff like Wi-Fi, account creation (or login), etc. When complete, either pop in a game card or download one digitally to begin gaming.

Things get trickier if you have an existing Nintendo account that you want to use with both the Switch Lite and an older Switch. The good news is that you can, but the bad news is that Nintendo doesn’t make it super convenient.

When you link your Nintendo account during setup, you can choose which Switch you want to be your primary system and which will be your secondary. That means that Nintendo essentially makes you decide to set up the Switch Lite as a secondary system that can only play your games while logged in and connected to Wi-Fi, or you can transfer the old Switch’s data to the new one.

Things get trickier if you have an existing Nintendo account that you want to use with both the Switch Lite and an older Switch. The good news is that you can, but the bad news is that Nintendo doesn’t make it super convenient.

If you opt to make your Lite the secondary, you can kiss goodbye to playing any of your digital games on the go unless you have stable Wi-Fi on hand. Because of this, I decided to make my docked Switch the secondary (since it is always at home with Wi-Fi access).

There"s yet another issue if you have kids or multiple accounts on your Switches. Since one Switch is now set as your primary, other users can"t access all your games from a secondary console.

For example, if you set the Switch Lite as your primary system, nobody can play games you"ve bought and downloaded on your home Switch unless they log into your account. You could always keep that other Switch as your primary, but then your Switch Lite will need Wi-Fi to access titles. It"s easy to see the problem there, but apparently, Nintendo doesn"t.

Much like the original Switch, the Lite is by no means a powerhouse console sporting top-of-the-line graphics and hardware. That said, it doesn"t necessarily need to be. The Switch Lite performs similarly to its larger counterpart while in handheld mode, but let"s delve into specifics.

Sporting the same custom Tegra X1 from Nvidia, the Switch Lite has plenty of CPU and GPU power for its humble needs. The screen maxes out at a 720p resolution, which isn"t great but gets the job done on such a small screen. Since you can"t use the Switch Lite with a dock, there"s no way to play in 1080p.

Although the screen is reduced from 6.2 inches to 5.5 inches on the Lite, I didn"t notice a big difference. The Lite"s display packs more pixels per inch (PPI) at 267 PPI compared to the original Switch"s 236 PPI. The display looks sharper, but with such a marginal difference, most won"t notice much.

I"ve played many games on the Switch Lite, including modern classics like The Legend of Zelda: Breath of the Wild, Super Smash Bros. Ultimate, Pokémon Let"s Go, and Shovel Knight. All these had a solid performance from the console, with no considerable dips in frames, hiccups, or freezes.

Like its predecessor"s mobile mode, the Switch Lite is unfortunately capped at 30 FPS for many titles (though it can hit 60 in some single-player games). Unlike the Switch, which you can dock to boost performance, you"re stuck with the handheld specs on the Lite.

A quick example is that single-player Mario Kart 8 Deluxe runs at a smooth 60 FPS in 1080p on a docked Switch but 720p at 60 FPS in the handheld mode. Adding more players reduces your frames to 30 FPS, which is also true for Smash Bros. The Switch Lite isn"t designed for single-device multiplayer, though, and you"re unlikely to get three or more players all crouched behind the 5.5-inch screen anyway.

If you"re like me and love to use the previous Switch in handheld mode for single-player games, the Lite will quickly become your go-to Switch for this particular setting. I"d even argue that this is perhaps the ideal way you should use it.

Since the Switch Lite doesn"t have detachable Joy-Cons, you"ll need to bring an extra controller if you want to play local multiplayer games on the go. It works the same way as the original console, but it"s far less practical on the Lite since you can"t dock it, it doesn"t have a kickstand, you need separate controllers, and the screen is smaller. The option is there if you want, but this isn"t the Switch for you if you want to do local multiplayer.

Online multiplayer does, however, work pretty well. Boot up a game like Super Mario Party, Super Smash Bros., or your favorite free-to-play shooter and connect to the internet just like you would on the original Switch. For most matchmaking, however, you"ll need to pick up Nintendo"s online subscription service Nintendo Switch Online.

This service is inexpensive at just $20 a year (or $35 a year for a family plan that allows up to eight users, also available at $4 a month), but many remain frustrated with its capabilities. It includes cool perks, like access to a growing library of NES, SNES, Nintendo 64, and Sega Genesis games, the Nintendo Switch Online smartphone app, Save Data Cloud, and special offers for members.

Once again, there"s no Ethernet port, so you can stick with Wi-Fi and hope for the best or grab an aftermarket adapter, which is far less practical on the Lite, seeing how it"s handheld only.

Frustrations like the lack of in-game chat cripple the Nintendo Switch Online, and Nintendo has done little to address these issues. Many functions still require you to use the app on your smartphone (like online voice chat), and while Xbox and PlayStation users get free games for their consoles as part of their subscription services, Switch users only get older virtual console games.

All said and done, the performance is excellent for single-player experiences on the Switch Lite, with online multiplayer trailing behind but perfectly functional. Local multiplayer is easily one of the biggest strengths of the original Switch and our favorite aspect. However, the methods used to create a more portable console with the Lite also severely hurt its viability.

If you’ve got an older Switch already or at least spent some time with one, the software found on the Switch Lite is exactly the same. Thankfully, that means it’s clean and snappy, but also a bit boring.

Booting up your Switch takes you to a quick start screen that allows you to either jump back into your recently used game or go straight to the main home screen by pressing the home button. This home screen provides a horizontal scrolling line of tiles for your games and apps, arranged by what you’ve recently used. Moving down to the lower row provides access to stuff like news, the eShop, screenshots, controller settings or the console’s settings.

Although you likely won’t be using Joy-Cons too often with the Lite, the bottom right will display your current controller setup so you know what’s connected. There’s also a handy little guide for what buttons you can use to interact with the options on screen. Up top, your profile and friends list can be accessed alongside a clock, a Wi-Fi meter, and a battery gauge.

Despite being stripped of some of the Switch’s more unique features and strengths, the Switch Lite is a perfect console for gamers on the go or those who prefer handheld.

The biggest strength of the UI might be that you can use the touchscreen for most functions outside of games. Navigating the screen by tapping elements is even easier than using the controllers, and having an on-screen keyboard means typing out names and info is as easy as texting on your phone.

Battery life on the original Switch was just okay, to put it lightly, but typically you were lucky to get anything over 3 hours of screen time with most titles. It eventually received a bigger battery in a minor hardware revision, which helped. The Switch Lite has a slightly smaller battery than the revised Switch but also has lower power needs due to its small screen.

The Lite comes equipped with a 3,570mAh lithium-ion battery (compared to the 4,310mAh on the first Switch) that promises 3 to 7 hours of runtime. That extensive range exists because some activities on the console are far less demanding than others.

This slight bump in battery life is primarily due to the Switch Lite"s smaller screen, which needs less juice. Charging the battery takes about three hours, but only if you drain it completely. Using it occasionally instead of for extended gaming sessions, I"ve found that I don"t need to charge it that often and that it charges fast when I do.

Demanding titles like Breath of the Wild will still place you on the shorter end of that battery life spectrum, but I could log about 3.5-4 hours even with Zelda. Indie games and others that are less power-hungry can get you up to 5 hours and above. Note that you can tweak settings like brightness, Wi-Fi, and airplane mode to give even more screen time.

A portable charger is still one of the best accessories you can pick up for the Switch, and there are many quality options out that are approved by Nintendo. I recommend picking one up, but be careful which one you choose. I"ve stuck with reputable brands and haven"t had any trouble, but I have heard horror stories from people who have bricked their consoles with unsupported options.

It’s no surprise that since Nintendo removed many features from the Switch to create the Lite model, the price has also decreased considerably. The Switch is already at a pretty sweet price of $300, so how does the Lite stack up?

The Switch Lite has an MSRP of $200, which is a pretty good value. It plays all the same games as the original Switch at a significantly lower price and is much more portable. You do lose the ability to dock it; for some people, that feature will be worth the extra $100.

The biggest competitor to the Switch Lite is the original Switch. Nintendo has done an excellent job with both of these devices, but they each have some strengths and weaknesses you should consider before buying.

The first thing to consider is whether you want to play couch co-op or versus with your friends. If you plan to use your Switch primarily for playing Mario Party or Smash Bros. with a bunch of your friends on the couch—get the regular Switch. You need the original Switch to play on a larger screen, and it also comes with two Joy-Cons that you can use as separate controllers.

Even if you wanted to play with one other person locally on your Switch Lite, you"d need to spend about $60-70 on some Joy-Cons or a Pro Controller, thus nearly reaching the price of the full-sized console.

If you plan to use your Switch primarily for stuff like playing Mario Party or Smash Bros. with a bunch of your friends on the couch—get the regular Switch.

If you feel like you"ll use your Switch away from home, or you"re primarily a solo player who plans to focus on single-player games or online multiplayer, the Switch Lite is equally good here. The main difference is that the Lite can only be used in handheld mode and takes a slight hit in resolution. The strengths of the Switch Lite are that it"s ultra-compact and portable, so if you mainly want something to take with you from place to place, it"s the better bet.

The Switch Lite also makes a great companion device if you already have a Switch. If you have both, you get the best of both worlds—the Lite"s portability and the regular Switch"s extra features.

Despite being stripped of some of the Switch’s more unique features and strengths, the Switch Lite is a perfect console for gamers on the go or those who prefer handheld. It features an extensive library of exclusives that are perfect for a highly mobile system like Animal Crossing—and it’s hard to argue with the price.

switch lite lcd screen free sample

​​​​​​Picking one from the Nintendo Switch family is no easy task. Each makes a niche for itself; each shines in a specific area. If you’re faced with the decision of choosing between the original Switch, the Switch Lite, and the OLED model, read on. We’ve broken it down to make things simpler.

Price may divide opinion on which Switch model is the best choice, but it is really only one factor among many to consider. The Switch Lite is the cheapest in the range at $200. The original (updated) Switch console is next, priced at $300, while the OLED model is top-of-the-line and will set you back $350.

While the original Switch and the OLED model have the same dimensions, their design differs slightly but perhaps significantly. The OLED Switch is a little heavier, has punchier speakers, and features a more robust kickstand that runs nearly the length of its body and can do the limbo – it supports the Switch at a variety of angles. The kickstand on the original Switch is a single tab emerging at one end of the device.

The Switch Lite is designed for play on the go and has a tinier display, so it’s no surprise that this version is the smallest of the three. It’s also the lightest, making it the most convenient of the three to carry around and to play as a portable device.

The biggest difference between the three Switch models is the screen, and this is something to consider before choosing a model for you. The Switch OLED model has an organic LED screen, while the Switch and the Switch Lite have LCD screens. With the OLED model, Nintendo has managed to fit a larger screen within the dimensions of the original Switch. The Switch Lite, unsurprisingly, gets the smallest screen of the lot.

Each display type has its strengths and limitations, but a broad generalization is that LCD screens are better for outdoor or bright-light viewing, compromising on contrast at different viewing angles, while OLED screens offer better contrast at a variety of viewing angles, but struggle with brightness and color volume. It’s a trade-off.

We’ve gone into more detail on the differences between OLED, LED, and LCD displays in a separate article, commenting on how each type works and comparing the technologies. Delve into that if you want to know more.

The original Switch comes in one of three design variants: one with blue and red Joy-Cons, another with gray controllers, and a third with Animal Crossing livery. You can adorn your console with more colors, but that will cost you more.

The Switch OLED, in comparison, is available in all white, but there is a more classic edition that features red and blue Joy-Cons. The Joy-Cons are interchangeable between these two models, which means you have a ton of color options here too, at a cost.

The Switch Lite, on the other hand, comes in a choice of five eye-catching but not garish colors. They allow you to add some style to your on-the-go gaming.

The Switch Lite is a portable-only console and cannot be docked. It isn’t compatible with the regular Switch TV dock and you cannot play it in home console mode.

The standard Switch dock allows you to connect your console to your TV via HDMI and connect to the internet via Wi-Fi. The Switch OLED dock adds a LAN port, apart from a light cosmetic redesign.

Besides this, there isn’t much of a difference between the two docks, with Nintendo acknowledging, on its Switch FAQ page that you can “use the docks interchangeably,” although you may need a system update to use the original Switch with the LAN port.

The original Switch and OLED model both come with two detachable Joy-Cons. These controllers are extremely versatile and you can play in a variety of different ways: mated to the Switch, attached to a mount, or even individually, if you fancy a multiplayer game.

In the case of the Switch Lite, you trade portability for controllers that are permanently attached. This version adds a proper D-pad that many gamers prefer over the four separate D-pad buttons on the other two models.

All Nintendo Switch games will work on both the original and OLED Switch. Considering the console’s age, that’s a huge line-up of titles to choose from.

And while, technically, all Switch games will run on the Switch Lite too, there are some that are more suited to TV mode. One example is Just Dance, which requires you to hold one Joy-Con in each hand and follow along to the prompts on the screen.

The Switch Lite is the prettiest of the three and plays almost all the games that run on the original and OLED models. If all you want is a console to take with you and to play on the go, the Switch Lite should fit your needs.

It’s light and compact, and even though it has a smaller screen than the other two models, is great as a primary portable. You could also get the Switch Lite if you already have a Switch console and want something just for when you’re traveling.

If you mostly play video games at home and prefer connecting to your TV, but can’t afford to spend too much, the original (updated) Switch is for you. It’s still a great console, and has a splendid lineup of titles to pick from. And if you fancy a little portable gaming, it can transform for solo or co-op play.

However, if you primarily game at home and have some cash to spare, the Switch OLED is a clear winner and should be your console of choice. Its larger bulk means it could be inconvenient to take with you when traveling, and playing for extended periods in handheld mode might be uncomfortable, but the larger screen and improved kickstand give it the edge.

Nintendo has positioned its Switch lineup very cleverly, giving value to each type of player. The Switch Lite may make a great backup console for those who already have a Switch; the OLED may be out of reach for a few, and the original Switch still burns brightly with its capabilities and games lineup.

No matter which Nintendo Switch you decide to buy in the end, you"re getting a high-quality, intuitive, and accessible console that features some spectacular games.

switch lite lcd screen free sample

Basic Nintendo Switch Online subscriptions are pretty cheap, and buying a whole year at a time is the best value. But that cost rises sharply with the Expansion Pass feature included.

Nintendo charges you to play games online. The base subscription is cheaper than Sony and Microsoft plans, but the Expansion Pass raises that price considerably. Nintendo sells one-month, three-month, and 12-month subscriptions, and the price per month goes down when you buy more months at once (a 12-month subscription costs less than half of what it costs to buy 12 months individually). Nintendo also offers a family plan, which for $35 a year gives up to eight accounts most of the benefits of an individual Switch Online subscription. Obviously, the deal becomes better as you add more accounts, but it’s still more cost-effective than an individual subscription even if you have only two people in your family. However, a “better” deal doesn’t make Nintendo Switch Online a good one, and that value proposition has gotten more complicated with the introduction of the Online Expansion Pass.

The Nintendo Online Expansion Pass offers two kinds of benefits to subscribers, currently. The first is free additional content for Nintendo’s own online-enabled titles, including an expansion for Animal Crossing: New Horizons and Splatoon 2, and a host of track additions to Mario Kart 8 Deluxe. The Online Expansion Pass also adds select Sega Genesis and Nintendo 64 games to its library of previous generation software alongside the existing NES and SNES titles provided with the basic online service. There are currently around a hundred NES and SNES games available to Nintendo Online members, but the current libraries for the Online Expansion Pass–enabled Genesis and N64 are more limited. The selection of Genesis games is particularly frustrating—most of those games are available via other means on the Switch already, even if some surprising choices have made an appearance in the list.

Remember that these accounts don’t cover each individual Switch you own but individual user accounts. If you have multiple active user accounts on your Switch, each user account needs its own Switch Online subscription to play online and access Switch Online–exclusive downloadable content. A family plan is the best way to cover this scenario.

Members of a family plan generally have access to the same stuff as individual members, including online play and the same downloadable games and other content. But occasionally you’ll come across some exceptions: For example, Nintendo will sell you only four of its replica Super Nintendo controllers per Switch Online subscription, regardless of whether you have an individual or family subscription. There aren’t really any other downsides, though.

For now, we would advise sticking with the base Nintendo Switch Online plan and skipping the Online Expansion unless you want the expansion content for Animal Crossing or Mario Kart—at least until Nintendo can make a more compelling case for the service.

switch lite lcd screen free sample

While the Nintendo Switch console is placed in the dock, the console screen will automatically shut off as the software application will be displayed on the TV screen.

Reset the AC adapter by leaving it unplugged from both ends for at least 30 seconds. While performing this step, verify you are using the Nintendo Switch AC adapter (model no. HAC-002) and check for any cuts, kinks, frayed cables, etc.

If the battery charge on the console is nearly depleted when the AC adapter is first plugged in, the screen will remain off and a charging indicator will be momentarily displayed in the top-left corner. Allow the console to charge for at least 15 to 30 minutes, then press the POWER Button to boot it up.

Once booted up, ensure the console has the latest system version installed. If the console has been allowed to charge for a sufficient amount time but will not boot up, follow the steps for "The Screen Did Not Power On or it Remains Blank".

Test the console in TV mode: Verify you are using either the Nintendo Switch dock (Model No. HAC-007) or the Nintendo Switch dock with LAN port (Model No. HEG-007).

If the software application can display correctly in TV mode, but not on the console screen while the console is removed from the dock, there could be an issue with the console screen. Verify that your console has the latest system version.

If possible, test the console with a second Nintendo Switch AC adapter. If the issue is resolved using a second AC adapter, the original one will need to be replaced.

If the issue persists using a second AC adapter, or if another one is unavailable, the Nintendo Switch console will need to come in for repair. For testing purposes, be sure to include the AC adapter and the dock.

Reset the AC adapter by leaving it unplugged from both ends for at least 30 seconds. While performing this step, verify you are using the Nintendo Switch AC adapter (model No. HAC-002) and check for any cuts, kinks, frayed cables, etc.

If the battery charge on the system is nearly depleted when the AC adapter is first plugged in, the screen will remain off and a charging indicator will be momentarily displayed in the top-left corner. Allow the system to charge for at least 15 to 30 minutes, then press the POWER Button to boot it up.

Once booted up, ensure the system has the latest system version installed. If the system has been allowed to charge for a sufficient amount of time but will not boot up, follow the steps for "The Screen Did Not Power On or it Remains Blank".

switch lite lcd screen free sample

The Nintendo Switchvideo game console developed by Nintendo and released worldwide in most regions on March 3, 2017. The console itself is a tablet that can either be docked for use as a home console or used as a portable device, making it a hybrid console. Its wireless Joy-Con controllers, with standard buttons and directional analog sticks for user input, motion sensing, and tactile feedback, can attach to both sides of the console to support handheld-style play. They can also connect to a grip accessory to provide a traditional home console gamepad form, or be used individually in the hand like the Wii Remote and Nunchuk, supporting local multiplayer modes. The Nintendo Switch"s software supports online gaming through Internet connectivity, as well as local wireless ad hoc connectivity with other consoles. Nintendo Switch games and software are available on both physical flash-based ROM cartridges and digital distribution via Nintendo eShop; the system has no region lockout.Nintendo Switch Lite, was released on September 20, 2019. A revised higher-end version of the original system, featuring an OLED screen, was released on October 8, 2021.

The Nintendo Switch was unveiled on October 20, 2016. Known in development by its codename NX, the concept of the Switch came about as Nintendo"s reaction to several quarters of financial losses into 2014, attributed to poor sales of its previous console, the Wii U, and market competition from mobile games. Nintendo"s then-president Satoru Iwata pushed the company towards mobile gaming and novel hardware. The Nintendo Switch"s design is aimed at a wide demographic of video game players through multiple modes of use. Nintendo opted to use more standard electronic components, such as a chipset based on Nvidia"s Tegra line, to make development for the console easier for programmers and more compatible with existing game engines. As the Wii U had struggled to gain external support, leaving it with a weak software library, Nintendo preemptively sought the support of many third-party developers and publishers to help build out the Switch"s game library alongside Nintendo"s first-party titles, including many independent video game studios. While Nintendo initially anticipated around 100 titles for its first year, over 320 titles from first-party, third-party, and independent developers were released by the end of 2017.

As an eighth-generation console, the Nintendo Switch competes with Microsoft"s Xbox One and Sony"s PlayStation 4, and also competes with ninth generation consoles such as Microsoft"s Xbox Series X and Series S and Sony"s PlayStation 5. Nearly three million console units were shipped in its first month, exceeding Nintendo"s initial projection of two million and within a year of release achieved over 14 million units sold worldwide, outselling total lifetime sales of the Wii U. By the start of 2018, the Switch became the fastest-selling home or hybrid console in both Japan and the United States. As of September 2022fifth-best-selling game console of all time. Sales of the Switch have been strongly tied to sales of Nintendo"s first-party titles, with six games—Pokémon Sword and Shield, and

The initial conception for the Switch started shortly after the release of the Wii U in 2012.Nintendo 3DS or Wii U, but instead asked "what kind of new experience can we create?"Nintendo of America president and COO Reggie Fils-Aimé emphasized the console"s appeal as a device that would provide gamers the option to play at home or on the go and noted that it would enable developers to create new types of games.blue ocean strategy for the competitive console marketplace, as rather than compete feature for feature with the other consoles, they would establish unique and difficult-to-copy devices.Gunpei Yokoi that Nintendo has used over the last couple of decades.

The commercial failure of the Wii U also pressured Nintendo in the Switch"s development. Early sales of the Wii U were weak compared to the Wii, and major third-party studios like Electronic Arts and Ubisoft announced they would not support the console near the end of the Wii U"s first year, further hampering its sales. According to Fils-Aimé, when it became apparent that the Wii U"s life cycle performance would underperform the company"s expectations, the Switch became a "make or break product" for Nintendo.

The design of the Switch was aimed to bridge the polarization of the gaming market at the time, creating a device that could play "leisurely" video games along with games that are aimed to be played "deeply", according to Shinya Takahashi and Yoshiaki Koizumi, general manager and deputy general manager of Nintendo"s Entertainment Planning & Development Division (EPD), respectively.

Part of the inspiration of the Switch"s form and design was from feedback players had given Nintendo on the Wii Remote, according to Shinya Takahashi. With the release of games like Wii U GamePad and would want to play games on it anywhere, it became functionless if they moved a distance away from the main console. This served for Nintendo to design a home console that the player could take with them anywhere.

The first public news of about the Switch"s hardware happened alongside the announcement of Nintendo and DeNA"s partnership on March 17, 2015. At this stage, Nintendo referred to the console under the codename "NX" and described it as a "brand new concept".E3 2016 in June, it did announce that The Legend of Zelda: Breath of the Wild, which was originally announced as a Wii U-exclusive, would also be released for the NX. At a Nintendo shareholders" meeting following the conference, Miyamoto stated that the company had concerns that competitors could copy ideas from the NX if they revealed it too soon.Nvidia Tegra hardware, being a "hybrid" device intended for both home and mobile use, controllers that can detach from the main device and be played separately, and that Nintendo would distribute games on the console via cartridges and digital downloads.

On October 20, 2016, Nintendo officially announced the console under the name Nintendo Switch, alongside a trailer that demonstrated the hardware"s nature as a hybrid device.Jimmy Fallon on a broadcast of Breath of the Wild live.

Nintendo revealed technical details of the Switch, including its worldwide launch date and price, at a press event in Tokyo on January 13, 2017.livestreamed,voiceover provided by Nintendo of America through their broadcast and regional Twitter accounts relaying details in other languages. A Nintendo Treehouse event occurred the following day to reveal the full launch lineup and upcoming games for the Switch.

The Switch was officially released on March 3, 2017, worldwide in Japan and most English-speaking and Western markets. It was released with an MSRP of ¥29,980 in Japan, US$299.99 in the United States, £279.99 in the United Kingdom, and A$469.95 in Australia; with standardized pricing for the European market varying.HDMI cable.Mainland China.

The Switch continued to be officially released in particular markets, such as Argentina on August 15, 2017,Balkans since 2016, announced after opening their new offices in Istanbul, that Nintendo"s products will officially be distributed in Turkey later in the year.Singapore-based distributor, Maxsoft, officially launched the Nintendo Switch in the Philippines on November 30, 2018,Thailand on March 29, 2019,Malaysia on January 17, 2020.Tel Aviv-based distributor TorGaming Ltd., making them Nintendo"s official distributor in Israel, and launched their products in the market, including the Nintendo Switch, on March 1, 2019.Dubai-based distributor, Active Gulf, officially launched the Nintendo Switch in Oman on September 27, 2019.

Although the Nintendo Switch had not officially been released in China prior to December 2019, it is still widely available in the country due to grey market imports from Hong Kong and other regions, such as Japan.Tatsumi Kimishima said in an interview with Chinese news website QQ that Nintendo has tried to release the Switch in China, but has been unable to do so.Tencent in April 2019 to gain the necessary approvals to release the Switch in China, along with a test version of ¥2,099 RMB or about US$298.National Radio and Television Administration.WeChat payment systems.

Numerous special-edition models and bundles have been released, including those for Black Friday shopping day,My Nintendo Store at a reduced price of ¥24,980, was positioned towards households which already owned a Switch. It did not include a dock, AC adapter, HDMI cable, and charging grip.

By February 2021, about four years from the console"s release, Nintendo president Shuntaro Furukawa stated that "The Switch is in the middle of its life cycle".

The Nintendo Switch is a hybrid video game console, consisting of a console unit, a dock, and two Joy-Con controllers.home console that you can take with you on the go".

The back of the Nintendo Switch (without the controllers), showing the kickstand, MicroSD slot, charging port, and intake vents. The Joy-Con slotting mechanism is visible on the short side.

The main unit of the Switch is the console, a battery-powered tablet-like monitor that consists of an LCD screen measuring 6.2 inches (160 mm) on its diagonal, the same as the Wii U GamePad.multi-touch capacitive sensing and includes haptic technology from Immersion Corporation.720p (1280×720 px).audio jack, stereo speakers on the bottom face of the unit below the screen, a USB-C port for charging, and a kickstand on the back side.game card (cartridge-based media) and a microSD card slot located under the kickstand. The Switch console itself includes three buttons, all on the top of the device, Volume +/- and Power. The console has rails on the side, into which the Joy-Con controllers can be slid to attach them to the Switch unit.ambient light sensor on the front of the console adjusts the screen"s brightness automatically.

There are three gameplay modes that can be used with the Switch; "TV mode" with the console slid into the dock to support play on a television, "Tabletop mode" with the console placed on a table or other flat surface using its kickstand for shared gaming away from a dedicated screen, or in "Handheld mode" as a standard portable tablet device.Voez in January 2018 via an update for the game.

Nintendo stated that the Switch is a "single-screen experience", in that the player either sees the content on the console when it is out of the dock, or on the screen attached to the dock when the console is docked. The Switch cannot feature dual-screen functionality that was offered through the Wii U via its GamePad.

Nintendo patented a means of using multiple Switch consoles to create a multi-monitor configuration by arranging them on a flat surface and spanning a single gameplay environment across their screens. This technology was first seen in Super Mario Party.

The console, with or without Joy-Con attached, can be placed into the Switch dock, a docking station with electrical connectors to connect the console to a power supply to charge its battery, and to a television via an HDMI connection for video/audio output.USB 2.0 ports and one USB 3.0 port.1080p and a maximum frame rate of 60 frames per second,The Legend of Zelda: Breath of the Wild runs at a maximum 900p and 30 frames per second while the Switch is docked.

The Nintendo Switch comes with two controllers, collectively called Joy-Con and individually called the "Joy-Con (L)" and "Joy-Con (R)".gamepad form factor, or used as separate controllers by two individual players. A single Switch console can support up to eight Joy-Con connections.

The Switch also supports a wireless controller, called Nintendo Switch Pro Controller, which has a more traditional design reminiscent of the Wii Classic Controller Pro and Wii U Pro Controller. The Pro Controller connects to the Switch via wireless Bluetooth communication, and is charged through a standard USB-C port on the controller.

The Nintendo Switch supports a wide array of additional accessories, according to Kimishima. Kimishima suggested that the Switch is part of a large ecosystem of devices, though the Switch unit remains the core console element.

Nintendo offers a Joy-Con Wheel, a small steering wheel-like unit that a Joy-Con can slot into, allowing it to be used for racing games such as Mario Kart 8 Deluxe.GameCube controllers connected via USB with the GameCube adapter that was available for the Wii U as well as a new adapter produced for the Switch; GameCube controllers can be used with most games compatible with the Switch"s Pro Controller, such as computer keyboards are supported for certain tasks, such as text entry.

In January 2018, Nintendo announced Nintendo Labo, a child-oriented platform that combines games coupled with do-it-yourself cardboard projects that attach or wrap around the Switch Console and Joy-Con, effectively creating toys around the Switch hardware to interact with games. These cardboard units, which may also include string, rubber bands, and other pieces, are referred to as Toy-Con. The game software provides instructions for the Toy-Con construction and provides the interface to control the Toy-Con. Such examples given include a remote-controlled "car", where the two Joy-Con attach to the car and their vibration feedback provide the motion for the car, controlled from the Switch, a fishing rod where the Joy-Con are part of the reel and handle of the rod and their motion controls used to simulate the act of fishing in the mini-game, and a small toy piano.

In September 2018, with the release of Nintendo Switch Online, Nintendo introduced NES Controller style Joy-Con controllers alongside its classic games service. In September 2019, when SNES games were added to the service, wireless SNES Controllers were released. In September 2021, when Nintendo 64 games and Sega Genesis titles were added to the service alongside the Expansion Pack, wireless Nintendo 64 Controllers and SEGA Genesis Control Pads were released for use with their respective services.

Stands and alternate docks have also been created for the Switch to overcome the limitations of the device"s own kickstand for tabletop play, including an official "Adjustable Charging Stand" that can be connected to the device"s AC adapter.

Original Switch models were released with model number "HAC-001". The Switch uses a system-on-chip from the Tegra family of products, developed in partnership with Nvidia.GeForce gaming graphics cards" that are common in personal computers, and has a custom API known as "NVN", which is designed to "bring lightweight, fast gaming to the masses".Tegra X1 instead, composed of four ARM Cortex-A57 and four ARM Cortex-A53 CPU cores along with 256 Maxwell-based CUDA GPU cores.768 MHz when the device is docked, and in Handheld mode, fluctuating between the following speeds: 307.2 MHz, 384 MHz, and 460 MHz.GFLOPS in TV mode and 236 GFLOPS in Handheld mode.iFixit teardown of the final product confirmed 4GB of LPDDR4.1600 MHz in TV mode, while at a reduced 1331.2 MHz in Handheld mode.

The Switch offers Wi-Fi 5 (dual-band 802.11ac wireless connectivity compliant with 802.11 a/b/g/n/ac modes).wireless ad hoc network for local multiplayer games, and multiple players can play on each of the connected Switch consoles.Splatoon 2, ten Switch consoles can connect in the ad hoc network, though only eight can play directly while the other two can watch as spectators.Bluetooth 4.1 for wireless communication between the console and its controllers.LAN adapter for wired connectivity when the console is docked for TV mode.

The Switch is primarily powered in Handheld mode by a non-removable 4310 mAh, 3.7 V Lithium-ion rechargeable battery.The Legend of Zelda: Breath of the Wild supporting approximately three hours of battery life.USB-C connector on the console.mAh, 3.7 V Lithium-ion battery separate from the console, with an estimated twenty-hour lifespan.

The Switch includes 32 GB of internal storage,microSD, a microSDHC or a microSDXC card.microSD card is used, the Switch will only store game save data on the internal memory, leaving data that can be re-acquired on the microSD card.

The Switch console has a 3.5 mm headphone jack. At launch, the Switch did not support Bluetooth wireless headphones, though they can also be connected if a Bluetooth adaptor is connected to the headphone jack.

Around July 2018, Nintendo quietly released Switch units with minor hardware changes and updated firmware to block exploits in the original Switch models that led to the ability to extract ROM images from game cards and software.Team Xecuter and Gary Bowser in February that this hardware change was specifically the result of Team Xecuter"s sales of modified Switch chips that used the exploit.

An updated version of the Nintendo Switch under model number "HAC-001(-01)" was announced on July 17, 2019, and was released in Japan and North America in mid-August 2019, and in the United Kingdom in September 2019. This revision uses the Tegra X1+ SoC, a more efficient chipset compared to the Tegra X1 used in the original model. Thus, the time-on-battery was effectively extended to 4.5–9 hours, depending on the game played. No other system component was updated in this revision.

The Nintendo Switch is produced between Taiwan-based Foxconn and Japan-based Hosiden, with Foxconn accounting for the largest volume.below manufacturing cost at launch,product teardown firm, estimated that the Switch cost $257 to make compared to its $299 MSRP, with the console and dock at $167 while each Joy-Con costs $45.

Prior to launch, Nintendo anticipated shipping two million Nintendo Switch units by the end of the console"s first month, and assured that its supply chain would be able to meet demand following the launch period to avoid the shortage situation with the NES Classic Edition in late 2016.

On the presentation of the 2017 fiscal year results to investors, Nintendo"s newly named president Shuntaro Furukawa stated that they anticipate producing 20 million Switch consoles over the 2018 fiscal year keeping the momentum of its sales in that year.

In November 2020, Bloomberg reported that Nintendo asked its assembly partners to boost production of the Switch by 20% and raised its target goal of Switch sales for the 2020 fiscal year from 25 million units sold to 30 million units, having previously reportedly raised their target for the fiscal year from 22 million units sold to 25 million units in August 2020.COVID-19 pandemic.

On July 10, 2019, Nintendo announced a version of the Nintendo Switch dedicated to handheld play called the Nintendo Switch Lite. The Switch Lite is a single unit, integrating the Joy-Con as part of the main unit"s hardware, and uses a smaller screen measuring 5.5 inches (14 cm) diagonally. Additionally, a regular directional pad replaces the four directional buttons on the integrated left Joy-Con. While using a smaller battery than the original Switch, the Switch Lite uses a more power-efficient chipset, the 16-nanometer Tegra X1+, to extend the estimated use time from 2.5 to 6.5 hours to 3–7 hours on a single battery charge.1-2-Switch require separate Joy-Con to be used.

On July 6, 2021, Nintendo officially announced a new model called the Nintendo Switch – OLED Model. The OLED model features a 7-inch (180 mm) 720p OLED display, and when docked, output to 1080p resolution. Additionally, it features 64 GB of internal storage, enhanced audio functions, a magnesium alloy body and a wider adjustable stand for use in tabletop mode. The unit ships with a new dock that includes a wired LAN port.$349.99.£279.99 to £259.99, which Nintendo said also reflected changes in currency exchange rates.Pokémon Scarlet and Violet.

In early 2019, industry reports revealed that Nintendo had plans for two new models. One new model was a light-weight revision of the Switch, which turned out to be the Nintendo Switch Lite. The other new model, as reported by Federal Communications Commission (FCC) alerting the FCC to changes in the Switch"s system-on-a-chip and NAND memory from its original design in July 2019.magnesium alloy body in the second half of 2020.

During 2020, the COVID-19 pandemic contributed to a global chip shortage that persisted into 2021, which did impact the rate of Switch production.Bloomberg and Economic Daily from Taiwan continued to state that Nintendo was preparing to release a higher-end model, based on their discussions with Nintendo"s manufacturing and supply chain partners. These reports indicated the new model would be based on newer OLED screen technology, support 4K resolution and faster processors, and would likely start production in mid-2021 as to ship near the end of 2021.E3 2021 in June that year, but Nintendo did not do so, instead revealing the OLED revision of the base Switch model in the months that followed.Doug Bowser said, in light of these rumors, they would announce new hardware when they felt the time was right, and that "We are always looking at technology and how technology can enhance gameplay experiences. It"s not technology for technology"s sake."

Bloomberg continued to state that a higher-end revision of the Switch was in the works, reporting in September 2021 that development kits for this new model had been received by several developers they had spoken to. According to Bloomberg and their sources, Nintendo had planned to release the high-end model sometime in 2020 or 2021, and had secured the supply of OLED screens in anticipation of this, but with the global chip shortage, the supply of chips was not there. Bloomberg claimed that Nintendo pivoted on the high-end design and instead redesigned the base Switch model to use the OLED screens instead, holding off plans for the high-end Switch model release until at least 2022 after chip supplies had become more stable.Zynga, one of the companies specifically named in Bloomberg"s report, also denied they had received such a kit.

Continued rumors of a high-end Switch model were fueled from leaked publication of Nvidia"s proprietary source code in March 2022, showing support for a custom Nvidia chip for Nintendo with DLSS support.

The Nintendo Switch runs on a custom-made operating system named Horizon, built on a microkernel architecture.user interface features tile-based access to games that are either present in the game card slot or stored within the unit"s storage devices. It includes quick access buttons for a News feed from Nintendo, eShop access, and a photo album for screenshots captured during gameplay;Nintendo Account user ID.avatar from an internal gallery, or using a Mii. The Mii creator was upgraded with increased color options for aspects such as hair styles; however, it is integrated into the system settings, rather than being an independent application.

Prior to the 4.0 update, players discovered that the Switch"s firmware included an Easter egg allowing players to play the NES Satoru Iwata; Golf was programmed by Iwata, and the game could only be accessed if the system clock was set to July 11 – the day when Iwata died in 2015 – and the Joy-Con are moved similarly to how Iwata would move his hands in his Nintendo Direct presentations. Some Japanese users referred to this as an

In August 2018, a Twitter user found files on the Switch"s firmware while reverse-engineering the console, which suggested that Nintendo was possibly testing VR functionality for the Switch. The Twitter user was able to activate the hidden "VR Mode", which split the screen into two displays.

In April 2018, two separate groups discovered a method to use an exploit chain in the Tegra chip system that can be used to boot other software on the Switch. The exploit could not be patched through a software update, as the BootROM of the Tegra X1 can not be modified after the chip leaves the factory. Both groups had notified Nvidia and Nintendo of the exploit before publicly announcing their findings.

In June 2018, two hackers found a way to run the Switch system"s developer software menu on non-developer Switch units, allowing users to directly load games onto SD cards or create custom avatars for their user profile, including pornographic and NSFW pictures, which violate Nintendo"s terms of service. A Nintendo spokesperson responded to "s article on the topic, saying that "Modified Nintendo Switch systems have been banned".

Shortly after the release of Nintendo Switch Online in September 2018, hackers and modders were able to figure out how to run unauthorized ROMs on the Nintendo Switch NES emulator. A Switch hacker who goes by the name DevRin, was the first to discover the hack and posted his findings on YouTube, which prompted a modder who goes by the name KapuccinoHeck to investigate the matter with two others and their findings were later posted on KapuccinoHeck"s Twitter account.

Nintendo Switch user profiles can be linked to a Nintendo Account, which enables access to online features and the ability to download and purchase software from Nintendo eShop. A Nintendo Account can be created with an account from a third-party social networking service or an existing Nintendo Network ID from a 3DS or Wii U. Nintendo does not plan to offer first-party social networking services on Switch, such as Miiverse or StreetPass, the latter owing to Nintendo"s promotion of Switch as primarily being a home console. Instead, profiles can be linked to existing social networks such as Facebook and Twitter for social and sharing features.

In line with Microsoft and Sony consoles, a subscription is required to access online multiplayer in most games.Nintendo Switch Online subscription includes access to online play, voice chat, access to an ongoing library of Nintendo Entertainment System (NES) and Super Nintendo Entertainment System (SNES) games, cloud storage for save data on most games, as well as other special offers and promotions.Nintendo 64 and Sega Genesis games.Free-to-play games such as

The Nintendo Switch Online mobile app allows access to voice chat for Switch Online subscribers, as well as access to game-specific microsites. Unlike its competitors, voice chat is not supported via the console itself, requiring use of the app on a smartphone instead.parental controls for the console.

Niconico, a popular Japanese video service, launched for the Switch in Japan on July 13, 2017, and was the Switch"s first third-party media app in any market.Hulu was the first video streaming application released for the Switch in the United States on November 9, 2017.Netflix to the Switch were "on-going".Tencent Video streaming service was launched exclusively for Nintendo Switch consoles officially distributed by Tencent in mainland China. An official version app will be launched at a later date.Funimation launched their own streaming app for the Nintendo Switch, featuring a reworked layout and new functions. The app became available via eShop in the United States and Canada on December 15, 2020, and will launch in various other countries at a later date,Twitch app launched for the Nintendo Switch on November 11, 2021, in most regions worldwide. The eShop version of the app allows users to watch or follow any live or recorded content on Twitch, but does not support any native ability for Switch players to contribute content.

Korg Gadget, a music production app, was released for the Nintendo Switch on April 26, 2018.InkyPen, a comics and manga subscription app, launched exclusively on the Switch worldwide on December 17, 2018.FUZE4, a text-based programming language app, was released in August 2019.

Games for the Nintendo Switch can be obtained through either retail channels or digitally through the Nintendo eShop. Games distributed at retail are stored on proprietary cartridges, similar in design to the game cards used for Nintendo 3DS games, albeit smaller and thinner.Nintendo 64. Due to their small size at 31 by 21 by 3 millimetres (1.22 in × 0.83 in × 0.12 in),denatonium benzoate, a non-toxic bitterant used to discourage children from ingesting them.suggested retail price for Switch games at the console"s launch of US$60, equivalent to the price for new games on either the Xbox One and PlayStation 4.

Game cards at the time of the Switch"s release had a 32GB capacity; Nintendo had planned to introduce 64GB game cards by the second half of 2018, but had to push this back.

The Switch supports the ability for cloud gaming to run games that require more hardware capabilities than the Switch allows, running these games over a network with the game computations performed on server hardware. These games may be tied to specific regions due to purchasing options. Early examples of such games on the Switch include

Unlike previous Nintendo home consoles, the Switch is region-free. This allows players to use cartridges or downloaded content from any part of the world, with the exception of Chinese game content which can only be played on Switch units manufactured for that country.ROM cartridge production pathways for those regions.

Emulated versions of games from previous Nintendo systems are offered through eShop and the Nintendo Switch Online service, although the blanket Virtual Console brand used for these releases on Wii, Wii U, and 3DS has been dropped.

Nintendo also began gaining support of independent video game developers in the middle of 2016 to provide assistance to help them bring games to the Switch, led by Nintendo"s head of partner management Damon Baker.E3 2015, but by this point, the Wii U had already been considered a failure.Yacht Club Games, who have ported Chucklefish, Team17, and Devolver Digital, to gain titles for the platform and make the process of publishing easier. Nintendo still curates which titles they allow on the system, using the company"s past portfolio for evaluation, and still carefully time releases to keep a steady stream of new content. However, once a game is greenlit, pushing out patches and updates can be done rapidly and at no further cost to the developer.dev kit at 50,000 yen, or about $450, far under the cost of a comparable dev kit for other consoles, making it more amenable for smaller developers to afford and build for the unit.

While many independent developers have praised Nintendo for better support for the Switch, others, speaking anonymously through walled garden" approach with independent developers, a remnant from the WiiWare program that allowed a great deal of shovelware to be pushed onto it. These anonymous developers found that Nintendo was either eschewing some developers completely, or requiring them to have a well-known publishing partner or an inside person within Nintendo to be able to gain the rights to publish for the Switch.

Nintendo had previously relied more on providing its own internally developed tools and libraries that third-party developers would use to develop games for earlier systems. With the Switch, the company went a different route. According to Takahashi, "we have been aiming to realize an environment in which a variety of different third-party developers are able to easily develop compatible software", taking advantage of the Nvidia chipset"s support for many standard libraries that allows for ease of transition from other platforms to the Switch.Unity Technologies, Epic Games, and the Khronos Group pledged support to help developers bring games to the Switch using their game engines and middleware, Unity, Unreal Engine 4, and the Vulkan and OpenGL graphical APIs, respectively;YoYo Games" GameMaker Studio 2 engine for the Switch.

By 2022, the Switch was generally considered to have reversed the trend of flagging third party support for Nintendo consoles and game platforms, something that was attributed to Nintendo having made concerted outreach efforts towards third parties to bring them on board;

The Switch did not launch with any bundled games or have any pre-loaded games or game demos; Fils-Aimé stated that once they had decided on the price point and evaluated the forthcoming game lineup, they opted to allow consumers to choose which games to get rather than include one in the bundle and increase its price.The Legend of Zelda: Breath of the Wild and 1-2-Switch.

Fils-Aimé said that Nintendo planned a "steady cadence of content" for the Switch after launch, avoiding the perceived situation with gaps between major releases for Wii U software.E3 2017, with a new title roughly every month into early 2018.

Nintendo sought to avoid the struggles it had with communicating the capabilities of the Switch"s predecessor, the Wii U, whose GamePad (left) some mistook as an accessory for the Wii rather than a controller for the Wii U.

A key part of marketing the Switch was to be "crystal clear in our communication of what the product was and what the product could do", according to Fils-Aimé, so as to avoid similar issues with how they presented the Wii U.Wii U GamePad, was more like a tablet, overshadowing the Wii U"s other features (such as dual-screen play modes). Nintendo also believed that some consumers had mistaken the Wii U GamePad as being an accessory for the existing Wii console, rather than being the flagship feature of an entirely new platform.

Additional television commercials followed the Super Bowl spot, which were to demonstrate Switch"s use cases among different demographics, as well as "casual" and "core" gaming audiences.2017 NCAA Division I men"s basketball tournament, the 2017 Kids" Choice Awards, and on programming blocks for Nickelodeon, Adult Swim, and Comedy Central.

In addition to advertising, Nintendo had planned several ways for players to try the system before its release through various "sampling events". Kimishima felt that it was important, particularly for "career gamers", for Nintendo to get the Switch into players" hands, so that players could understand how the system differs from Nintendo"s previous offerings. Kimishima also said that the company was "running a guerrilla marketing program where we"re just dashing around and trying to have as many events as possible and get it in the hands of players so they can experience the difference."

In June 2018, Nintendo announced it was partnering with Disney Channel to help produce Nintendo Switch Family Showdown, a televised competition whe